Boomi

Technology

SeniorProductMarketingManager

CA$117–147k Vancouver, British Columbia, Canada; Canada Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Senior Product Marketing Manager at Boomi. Skills: Product marketing, Go-to-market strategy, OEM customer ecosystem, Partner ecosystem. Develop positioning and messaging. Develop go-to-market strategy”

Industry & Context.

Technology
Problems you'll solve

Solve challenging problems

What They're Looking For.

Must Have

Bachelor's degree in marketing, 6+ years product marketing experience, 6+ years solution marketing experience, Enterprise software experience, Technical aptitude, Excellent communication skills, Proven analytical skills, Market research experience, Competitive analysis experience, Marketing performance metrics experience, Ability to work collaboratively

Nice to Have

iPaaS vendor experience, OEM product marketing experience, Deep experience in iPaaS/Agentic OEMbedded product marketing

What You'll Do.

Develop positioning and messaging

Develop go-to-market strategy

Drive product launches

Differentiate competitively

Improve product marketing effectiveness

Develop agentic AI companion processes

Produce customer-facing assets

Communicate solution value

Drive OEM product launches

Support sales enablement

Conduct competitive analysis

Identify growth opportunities

Identify differentiation opportunities

Influence roadmap decisions

Present at customer events

How You'll Work.

Team & Collaboration

Collaborate cross-functionally; Collaborate with product management; Collaborate with business development; Collaborate with sales; Collaborate with customer success

Communication Scope

Articulate technical details

Full Job Description

About Boomi and What Makes Us Special Are you ready to work at a fast-growing company where you can make a difference? Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning, intelligent integration and automation platform helps organizations power the future of business. At Boomi, you’ll work with world-class people and industry-leading technology. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact, and want to be part of building something big. If this sounds like a good fit for you, check out boomi.com or visit our Boomi Careers page to learn more. We are seeking a Senior Product Marketing Manager to join our growing marketing team at Boomi. In this role, you will own the positioning, messaging, and go-to-market strategy for our OEM customer and partner ecosystem, while collaborating cross-functionally to drive product launches, sales enablement, and competitive differentiation. If you are a seasoned product marketer with a background in enterprise software and a passion for turning complex technology into compelling stories, we'd love to hear from you. Key Responsibilities include: Develop compelling, differentiated positioning and messaging that clearly communicates the value of the Boomi Enterprise Platform to Boomi’s OEM customer and partner ecosystem Develop creative and innovative ways to significantly improve product marketing effectiveness through development of agentic AI companion processes Produce high-quality customer-facing assets, including presentations, datasheets, case studies, videos, and demos, to effectively communicate the value of our solutions to potential buyers Collaborate with product management to drive OEM product launches and support sales enablement Conduct competitive analysis to identify opportunities for growth and differentiation Act as the voice of the buyer to help influence roadmap decisions Present at customer-facing

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