Republic Services
Environmental Services
SeniorProductMarketer
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Product Marketer at Republic Services. Strengthen product market fit. Drive business growth”
Industry & Context.
4 days per week in office
What They're Looking For.
Must Have
5 years working in marketing, 3 years experience in marketing, Define and execute strategic positioning, Leverage competitive strategy, Leverage customer insights
Nice to Have
Experience developing positioning, Experience developing messaging, Experience developing collateral, Experience drove measurable improvement
What You'll Do.
Strengthen product market fit
Drive business growth
Leverage customer insights
Elevate product value
Provide internal training
Collaborate cross-functionally
Ensure customer needs met
Deliver measurable value
Deliver profitable revenue growth
Assess product capabilities
Leverage market insights
Act as organizational advocate
Develop sales collateral
Develop internal communications
Develop awareness programming
Develop training programs
Monitor market research
Analyze market research
Leverage market research
Monitor industry trends
Analyze industry trends
Leverage industry trends
Monitor customer insights
Analyze customer insights
Leverage customer insights
Monitor competitive intelligence
Analyze competitive intelligence
Leverage competitive intelligence
Identify product value propositions
Drive decision making
Develop product metrics
Develop product goals
Create competitive advantages
Track product performance
Analyze product performance
Perform job-related duties
How You'll Work.
Team & Collaboration
Collaborates cross-functionally; Sales teams; Customer Insights teams; Integrated Marketing teams; Brand Management teams; Go-to-Market teams
Full Job Description
**POSITION SUMMARY:** The Sr Product Marketing Analyst reports to the Sr Manager, Product Marketing and focuses on strengthening product market fit of our Environmental Solutions products and services to drive business growth. The Sr Product Marketing Analyst leverages customer insights, to elevate the value of new and existing products for internal and external customers by delivering superior product support through development of positioning and messaging, collateral, internal training support, and promotion. The Sr Product Marketing Analyst collaborates cross-functionally at every phase of product support from the initiation of new programs or products all the way to execution and distribution of programs and product support to ensure customers’ needs are met. The Sr Product Marketing Analyst is a highly visible, high functioning, and cross-functional role which proactively seeks to ensure our offerings are effectively positioned to address customer pain points and deliver measurable value. **PRINCIPLE RESPONSIBILITIES:** * Product marketing owner of select Republic Services products; charged with delivering profitable revenue growth through ongoing assessment of product needs, capabilities, reporting, and market insights. * Organizational advocate for select products in developing sales collateral, internal communications, awareness programming, training programs and online tools. * Collaborates cross-functionally with Sales, Customer Insights, Integrated Marketing, Brand Management, and Go-to-Market teams. * Monitors, analyzes, and leverages market research, industry trends, customer insights, and competitive intelligence to identify the most effective product value propositions, drive decision making, develop appropriate product metrics and goals, and create sustained competitive advantages. * Tracks and analyzes product performance across KPI metrics, including financial, technical, operational, and customer satisfaction data. * Performs other job-related du
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