Gsk
Healthcare
SeniorProductManager
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Product Manager at Gsk. Skills: Product strategy, Brand strategy, Market execution. Drive growth through robust brand strategy development &. Execute marketing plan”
What You'll Achieve.
Contribute directly to GSK’s ambition
Industry & Context.
Analyze complex data; Actionable insights generation
Regular field presence
What They're Looking For.
Must Have
Bachelor's degree in Marketing, Economics, Healthcare or Pharmaceutical studies, Minimum 3 years of experience as a Product or Brand Manager in the pharmaceutical Rx industry, Experience in brand strategy development and execution, Proven ability to analyze complex data, Preparing full market overviews & product strategy planning, Solid project management skills, Product or indication launches, High ethical standards and compliance mindset, Fluency in English
Nice to Have
Experience in respiratory area or specialty care, Experience in leading Bx products in drug programs environment, First experience in people leadership
What You'll Do.
Drive growth through robust brand strategy development &
Execute marketing plan
Collaborate cross-functionally
Support portfolio expansion
Lead product strategy and execution
Contribute to strategy
Lead execution of brand plan
Ensure disciplined execution
Keep project team members motivated
Assess market environment
Assess competitor activity
Assess evolving standards of care
Adjust strategy accordingly
Generate actionable insights
Identify unmet needs of patients
Identify unmet needs of HCPs
Understand treatment pathways
Translate insights into actionable brand communication
Translate insights into actionable go to market strategy
Analyze scientific data
Interpret scientific data
Plan omnichannel communication
Implement impactful campaigns
Support field force KAMs in marketing strategy implementation
Build solid relations with key EEs
How You'll Work.
Team & Collaboration
Cross-functional project team; Global teams interaction; Commercial colleagues; Medical colleagues; Regulatory colleagues; Market access colleagues
Communication Scope
Presentation skills
Process & Methodology
Product launches, Indication launches
Full Job Description
At GSK, we unite science, technology and talent to get ahead of disease together. As a Senior Product Manager – Specialty care, Respiratory, you will be responsible to drive growth through robust brand strategy development & implementation, strong marketing plan execution and close cross‑functional collaboration in highly competitive environment. This role plays a critical part in supporting portfolio expansion, offering high visibility locally and regular interaction with global teams. Working closely with commercial, medical, regulatory and market access colleagues, you will lead product strategy and execution with a clear focus on measurable results, collaboration and impact — contributing directly to GSK’s ambition to get ahead of disease together. **Responsibilities:** This role will provide YOU the opportunity to lead one of key innovation in our portfolio expansion, that will help to progress YOUR career. Your responsibilities in this role will include: * **Impactful strategic mindset and execution.** You will contribute to strategy & lead the execution of brand plan together with cross functional project team - planning key milestones, clear responsibility split, ensuring disciplined execution, keeping project team members motivated & accountable for results. * **Demonstrate competitive mindset and external focus** – assess market environment, competitor activity and evolving standards of care, and adjust strategy accordingly. **Regular field presence** & **EEs interaction is a must** to generate actionable insights. * **Deep customer and patient insight orientation** – identifying unmet needs of patients, HCPs key customers to understand treatment pathways and translate insights into actionable brand communication & go to market strategy. * **Work with clinical data & translating them into winning promo campaigns** – confidence in analyzing & interpreting scientific data, especially around patient identification & product scientific profile vs. key competit
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