BRL Studio

Sports

SeniorProductDesignerEngagement&Retention

CA$120–150k Toronto, Ontario, Canada FULL TIME
The Brief

“Senior Product Designer - Engagement & Retention at BRL Studio. Skills: Engagement design, Retention design, Gamification design. Design progression systems. Design XP economy”

What You'll Achieve.

Hard Fall 2026 launch deadline; Keep athletes connected; Multiply output with AI; Increase speed without compromising quality; CTR up; Fatigue and unsubscribes down

Industry & Context.

Sports
Problems you'll solve

Root cause analysis

What They're Looking For.

Must Have

5+ years product design experience, Taken progression/reward/loyalty/retention features from concept to launch, Expert-level Figma skills, Fluent in engagement metrics, Portfolio demonstrating end-to-end product design, Prototyping skills for complex product experiences, Experience in fast-paced environments, Excellent visual design skills, Communication skills

Nice to Have

Experience optimizing notification performance, Experience with Cursor, VS Code, or front-end prototyping, Experience working directly with mobile engineers

What You'll Do.

Design progression systems

Design badge and archetype systems

Design weekly challenge system

Run liveops design cadence

Own notification strategy

Design notification system

Design game-day flows

Design end-to-end user flows

Create high-fidelity screens

Work with engineering for implementation

Iterate based on data

Maintain and extend component library

Ensure brand consistency

Create reusable patterns

How You'll Work.

Team & Collaboration

Work with Product Design Director; Work with CEO; Work with Engineering team; Partner with lifecycle/CRM team; Collaborate with 3D asset pipeline

Communication Scope

Written communication; Verbal communication

Process & Methodology

Roadmap

Free ATS check

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