Harvey
Legal Tech
SeniorPerformanceMarketingManager,PaidSocial
“Senior Performance Marketing Manager, Paid Social at Harvey. Skills: Paid social, B2B SaaS marketing, Pipeline generation. Own end-to-end strategy, execution, and optimization of paid. Manage significant budget to hit aggressive pipeline targets”
What You'll Achieve.
Hit aggressive pipeline targets; Generate awareness, engagement, pipeline, and revenue; Improve efficiency and business outcomes
Industry & Context.
Use data to uncover new growth opportunities; Analytical capabilities
What They're Looking For.
Must Have
5–7+ years managing paid social programs, B2B SaaS experience, Deep expertise across LinkedIn, Meta, and YouTube advertising platforms, Experience building and executing campaigns targeting enterprise buyers, Working knowledge of attribution, conversion tracking, CRM integrations, and marketing measurement frameworks, Ability to operate both strategically and tactically, Excellent communication skills
Nice to Have
Experience managing seven-figure annual media budgets, Experience scaling paid media programs in high-growth B2B SaaS companies, Experience with CTV, Reddit, programmatic media, or other emerging paid acquisition channels, Experience marketing to legal, professional services, or other enterprise audiences
What You'll Do.
Own end-to-end strategy
and optimization of paid
Manage significant budget to hit aggressive pipeline targets
Build full-funnel programs that generate awareness
Develop audience strategies leveraging first-party data
account-based targeting
Design and run experiments across creative
Identify scalable growth opportunities
Continuously evaluate emerging channels
Expand reach and improve efficiency
Establish testing frameworks and best practices
Improve campaign performance over time
Ensure paid social campaigns are integrated into holistic
Provide performance-driven feedback on messaging and creative assets
Ensure accurate attribution
How You'll Work.
Team & Collaboration
Partner closely with creative and content teams; Collaborate closely with lifecycle marketing, content, and brand teams; Partner with design teams; Work closely with Marketing Operations and Analytics teams; Collaborating across marketing, operations, and sales teams
Communication Scope
Performance-driven feedback
Process & Methodology
Roadmap development, End-to-end execution
Applying for this Senior Performance Marketing Manager, Paid Social role?
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