Bounteous
Financial Services
SeniorMediaStrategist
“Senior Media Strategist at Bounteous. Skills: Media strategy, Account-Based Marketing, B2B marketing, Performance analysis. Own end-to-end media strategy. Own end-to-end media planning”
What You'll Achieve.
Drive measurable business outcomes; Drive account engagement; Drive pipeline progression; Drive revenue influence
Industry & Context.
Analytical rigor; Data-driven decision making
Less than 5% travel
What They're Looking For.
Must Have
6+ years media strategy, 6+ years media planning
Nice to Have
Digital agency experience, B2B media programs experience, ABM-driven media programs experience, Long-cycle categories experience, High-consideration categories experience, Paid media platforms knowledge, Paid search knowledge, Paid social knowledge, ABM platforms knowledge, Programmatic/DSPs knowledge, Analytics platforms knowledge, Connect media performance to business outcomes, Exceptional client communication skills, Exceptional presentation skills, Comfort leading senior-level discussions
What You'll Do.
Own end-to-end media strategy
Own end-to-end media planning
Translate client business objectives
Develop account-based media strategies
Prioritize target accounts
Prioritize buying groups
Activate tailored channels
Design omnichannel media plans
Design journey-driven media plans
Define paid media integration
Support account progression
Establish ABM measurement frameworks
Incorporate account engagement
Incorporate quality signals
Incorporate funnel movement
Provide optimization recommendations
Synthesize performance
Serve as strategic advisor
Bring recommendations
Partner with activation teams
Ensure strategy translation
Conduct market research
Conduct audience research
Conduct competitive research
Inform channel selection
Inform messaging alignment
Support new business development
Provide strategic input
Contribute to agency POV
Contribute to best practices
Contribute to strategic frameworks
How You'll Work.
Team & Collaboration
Activation teams; Client stakeholders
Communication Scope
Client communication; Presentation skills; Senior-level discussions
Applying for this Senior Media Strategist role?
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