M Booth
SeniorMediaRelationsStrategist
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“Senior Media Relations Strategist at M Booth. Skills: Media relations, Earned coverage, Reporter relationships, Cultural fluency. Support clients in consumer media verticals. Curate media strategies”
What You'll Achieve.
Move key audiences to action; Maximize earned media reach; Consistent high-impact earned coverage
Industry & Context.
Strategic thinking; Solution-oriented mindset
In-person 2 days a week (NYC hub), In-person for remote hires (client meetings, events, team meetings)
What They're Looking For.
Must Have
5-6 Years earned media experience, Bachelor's Degree, Thorough understanding earned media relations, Relationships with key media contacts, Understanding of GEO, AI, emerging media platforms, Ability to work independently, Ability to multi-task, Creative thinking skills, Strategic thinking skills, Attention to detail, Solution-oriented mindset, Advanced writing ability, Advanced editing ability, Advanced research ability
Nice to Have
Agency side experience
What You'll Do.
Support clients in consumer media verticals
Curate media strategies
Draft press materials
Develop relationships with media contacts
Collaborate on progress
Serve as day-to-day client contact
Lead ongoing communications
Mentor junior team members
Understand client programming
Participate in brainstorming
Develop proactive media-first ideas
Lead new business opportunities
Identify organic growth opportunities
Seek cross-functional collaborations
Propose real-time ideas
Propose new approaches
Provide deep understanding of trends
Provide deep understanding of competitive landscape
Provide deep understanding of client's business
Liaise with media contacts
Host media contacts on-site
How You'll Work.
Team & Collaboration
Broader media teams; Account teams; Cross-functional collaborations
Communication Scope
Client communications; Media relations
Full Job Description
Who We Are: At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world. Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do. We are a collaborative mid-sized agency with an immediate opportunity for a Senior Media Relations Strategist to join our growing Media team. This role is for a media relations leader who knows how to turn strong ideas into consistent, high-impact earned coverage through deep reporter relationships, smart pitching, and cultural fluency. What You’ll Do: Support clients in a range of consumer media verticals including, but not limited to spirits, entertainment, lifestyle, and consumer tech. Curate media strategies for tentpoles and news engine plans, drive media coverage, draft press materials, pitch reporters and develop relationships with key media contacts, collaborating with broader media and account teams on progress. Serve as day-to-day client contact, taking the lead in ongoing communications regarding earned media via email and on calls. Mentor junior team members on pitching, follow-ups, and relationship building. Understand client programming and participation in brainstorming and strategy recommendations to help develop proactive, media-first ideas. Lead portions of new business opportunities and identify organic growth opportunities within your accounts. Seek out cro
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