dentsu
SeniorMediaPlanner
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“Senior Media Planner at dentsu. Skills: Media Strategy & Planning, Client & Agency Collaboration, Relationship Management. Develop media strategies. Develop channel recommendations”
What You'll Achieve.
maximizing advertising returns; ensure campaigns reach the right audience effectively; ensure campaigns reach the right audience efficiently; drive impactful business results
Industry & Context.
analytical skills; translate data insights into actionable strategies
What They're Looking For.
Must Have
1+ years of experience in a media agency, analytical skills, creative thinking, Exceptional attention to detail, accuracy, ability to meet deadlines, managing multiple tasks independently, well-organized manner, Excellent interpersonal communication skills, proficiency in Excel, PowerPoint, other relevant PC applications
Nice to Have
integrated media planning expertise
What You'll Do.
Develop media strategies
Develop channel recommendations
Develop detailed flowplans
Liaise with media owners
Utilize media planning tools
Utilize audience insights tools
Optimize campaign effectiveness
Analyze data for media mix
Ensure campaigns meet goals
Ensure campaigns meet budgets
Manage client relationships
Collaborate with clients
Collaborate with creative agencies
Collaborate with internal teams
Ensure smooth campaign execution
Lead post-campaign reporting
Maintain clear communication
Oversee invoice billing
Coordinate with clients
Ensure timely maintenance of reporting systems
Ensure accurate maintenance of reporting systems
Ensure timely maintenance of media plans
Ensure accurate maintenance of media plans
Ensure timely maintenance of status reports
Ensure accurate maintenance of status reports
Ensure timely maintenance of administrative processes
Ensure accurate maintenance of administrative processes
Foster working relationships with internal teams
Foster working relationships with external media partners
Ensure clear communication with partners
Ensure accurate briefings with partners
Stay updated on industry trends
How You'll Work.
Team & Collaboration
Collaborating closely with clients, creative agencies, and internal teams; Foster working relationships with both internal teams (e. g. , specialists) and external media partners
Communication Scope
Excellent interpersonal communication skills; face-to-face communication; email communication; telephone communication; clear communication on campaign performance
Process & Methodology
managing multiple tasks independently
Full Job Description
The purpose of this role is to deliver regular reporting for Digital Marketing channels and campaigns, as well as audience, attribution and CRO (conversion rate optimisation) analysis. **Job Description:** Job Description **dentsu** is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy through five global leadership brands; Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms. Carat is the world’s first media agency and privileged to work with some of the most storied and innovative brands in the world. Most recently named a leader amongst global media agencies by Forrester, Carat is consistently ranked the #1 media agency in the world. With over 12,000 experts in over 100 countries Carat delivers an unparalleled capability to unlock real human understanding and connect people and brands through powerful and engaging media experiences. Operating in over 145 markets worldwide with more than 46,000 dedicated specialists and partnering with 95 of the top 100 global advertisers our collective vision is to be at the forefront of people-centred transformations that shape society. **What your typical day will look like:** As the Senior Media Planner, you'll be responsible for developing media strategies that align with marketing and business objectives, while maximizing advertising returns across various channels. By analyzing data and staying informed on media trends, consumer behavior, and the competitive landscape, you'll create innovative strategies to ensure campaigns reach the right audience effectively and efficiently. You'll work closely with clients to understand their goals and make informed decisions on the best media channels to drive impactful business results. Core responsibilities include: * **Media Strategy & Planning:** Develop comprehensive media strategies, channel recommendations, and detailed flowplans. Liaise wi
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