Merkle
experience economy
SeniorMartechConsultant
“Senior Martech Consultant at Merkle. Skills: Martech, CX, digital architecture, AI. Define technical direction. Translate ambitions into architectures”
What You'll Achieve.
drive new capabilities; enable advanced personalisation; drive growth; drive engagement; drive loyalty
Industry & Context.
analytical skills to assess solution scenarios; complex architecture and transformation decisions
What They're Looking For.
Must Have
7+ years of experience in Martech, CX, digital architecture, or technology consulting, experience with enterprise Martech platforms, Salesforce (Marketing Cloud, Data Cloud, Customer 360), Adobe (Experience Platform, Journey Optimizer, Analytics), Braze or comparable engagement platforms, Proven experience translating future-state vision into technical architecture, roadmaps, and implementation approaches, Experience with vendor selection, road mapping, and implementation planning, understanding of data, identity, orchestration, and integration concepts, analytical skills to assess solution scenarios across technology, organisation, skills, and operating models, Experience guiding clients through complex architecture and transformation decisions, Trusted advisor to senior IT stakeholders, architects, and business leaders, Comfortable operating in complex, multi-stakeholder enterprise environments, Able to clearly explain architectural decisions and consequences to non-technical audiences, Structured, pragmatic, and outcome-driven, with a consulting mindset, Platform-agnostic with the ability to focus on capabilities rather than tools
What You'll Do.
Define technical direction
Translate ambitions into architectures
Assess martech landscapes
Design future-state architectures
Lead vendor analysis and selection
Translate architectural choices into roadmaps
Act as architectural authority
Embed AI capabilities into vision
Communicate architectural decisions
How You'll Work.
Team & Collaboration
Work with strategy consultants; Work with business analysts; Work with project managers; Provide architectural guidance across internal teams; Provide architectural guidance across vendors; Provide architectural guidance across client stakeholders; Collaborate with talented colleagues
Communication Scope
Clearly communicate architectural decisions; Explain architectural decisions to non-technical audiences
Process & Methodology
implementation plans, phased roadmaps, implementation roadmaps, delivery approaches
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