TCP Software
Tech / AI / Software
SeniorMarketingOperationsManager
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“Senior Marketing Operations Manager at TCP Software. Skills: marketing operations, Salesforce, Marketo, Demandbase, LeanData, lead lifecycle management, automation, reporting, data governance. Own and improve the systems, processes, and data that support marketing execution and performance measurement. Serve as the primary marketing operations lead for Salesforce, Marketo, Demandbase, and LeanData ensuring integration, clean data flow, and reliable reporting across the funnel”
What You'll Achieve.
Improved lead management performance, including routing accuracy, speed to follow-up, and conversion through the funnel; Increased confidence in marketing data, attribution, and reporting; Better marketing visibility into pipeline creation, campaign effectiveness, and return on investment; Measurable improvements in database health, process efficiency, and operational scalability; Progress in modernizing the martech stack to better support AI-powered workflows and better-performing campaigns; Consistent delivery of actionable insights that improve performance and drive revenue impact
Industry & Context.
problem-solving skills; Identify gaps, inefficiencies, and manual work
Prolonged periods of sitting at a desk and working on a computer, Must be able to lift up to 15 pounds at times, Travel, no more than 10%
What They're Looking For.
Must Have
5+ years of experience in marketing operations, revenue operations, or a related B2B SaaS marketing role, hands-on experience with Salesforce and Marketo is required, Experience building and optimizing lead lifecycle management, scoring, routing, campaign operations, automation, and reporting, understanding of CRM and marketing automation architecture, integrations, data flows, and funnel operations, Experience building dashboards and reporting that connect marketing activity to pipeline and revenue outcomes, command of data quality management, segmentation, enrichment, deduplication, and governance best practices, Experience evaluating and improving martech stacks to increase efficiency, interoperability, and business value, Clear understanding of how AI can be applied in marketing operations to improve relevance, efficiency, and performance, analytical, problem-solving, and project management skills, Ability to communicate clearly, work cross-functionally, and influence outcomes across technical and non-technical stakeholders
Nice to Have
Experience with LeanData and Demandbase is experience with similar tools is also valuable
What You'll Do.
Own and improve the systems
and data that support marketing execution and performance measurement
Serve as the primary marketing operations lead for Salesforce
and LeanData ensuring integration
and reliable reporting across the funnel
and optimize lead lifecycle processes
and automation programs
Develop and maintain dashboards
and analysis that provide clear visibility into campaign performance
pipeline contribution
Drive database health and data governance
including segmentation
and process discipline
and optimize tools and platforms that improve orchestration
account-based marketing
and operational efficiency
and manual work in our martech stack
then implement improvements that increase scale
Help modernize our marketing technology ecosystem to better support AI-driven segmentation
and performance optimization
Create and document scalable processes
and best practices for campaign operations
and cross-functional workflows
Translate data into insights and recommendations that help improve marketing performance and support better decision-making
How You'll Work.
Team & Collaboration
Working closely with Marketing, Sales, RevOps, and Finance; Partner with RevOps to improve lead management, funnel visibility, handoff quality, and alignment across teams; cross-functional partnership with Marketing, Sales, RevOps, and BizOps
Communication Scope
Ability to communicate clearly; Ability to influence outcomes across technical and non-technical stakeholders
Process & Methodology
project management skills
Full Job Description
About TCP Software For more than 30 years, TCP has helped organizations engage their people by providing flexible, mobile timekeeping and workforce management solutions. Trusted by tens of thousands of customers and millions of users, TCP delivers best-in-class technology and personalized support to organizations of all sizes in the public and private sectors to meet their complex timekeeping, employee scheduling, leave management, and other workforce needs. Growth is happening, and our vision for a successful future is clear — we'd love for you to join us on this journey! For more information on TCP Software, visit[ www.tcpsoftware.com](https://www.tcpsoftware.com/) or follow us on [LinkedIn](http://www.linkedin.com/company/tcpsoftware/) or [Facebook](https://www.facebook.com/TimeClockPlus/). About the role TCP is building a more modern, scalable marketing engine, and marketing operations is a critical part of that foundation. We’re looking for a Sr. Marketing Operations Manager who can strengthen the systems, data, and processes behind our go-to-market efforts while helping us evolve our MarTech stack to better support AI, improve relevance, and drive stronger performance. What You’ll Be Doing You’ll own the systems, processes, data, and reporting that power demand generation, lifecycle marketing, and go-to-market execution. Working closely with Marketing, Sales, RevOps, and Finance, you’ll ensure our marketing operations foundation is strong, scalable, and aligned to revenue outcomes. * Own and improve the systems, processes, and data that support marketing execution and performance measurement. * Serve as the primary marketing operations lead for Salesforce, Marketo, Demandbase, and LeanData ensuring strong integration, clean data flow, and reliable reporting across the funnel. * Build, manage, and optimize lead lifecycle processes, scoring models, routing logic, nurture flows, campaign setup, and automation programs. * Partner with RevOps to improve lead manage
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