SeniorMarketingManager,Universities(Explore)

Explore was formed in 2025 as our university-facing brand, bringing together the Cialfo and BridgeU platforms that sits under Manifest Global to connect universities with a global network of K-12 students and counsellors. Through these platforms, we support students and their counsellors throughout the university application journey, while helping universities engage earlier, understand performance more clearly, and make more informed decisions about their international undergraduate recruitment strategies. What This Role Is Universities across the world are trying to reach the right international students. They invest in fairs, digital campaigns, agent networks, and outreach programmes. Most of them have a reasonable sense of where their students come from. Very few have a clear picture of why a student chose them over a peer institution, which counsellor recommended them, or what moment in the journey actually drove the decision to apply. Explore exists to give universities that clarity, and to connect them directly to the global counsellor and student network built across Cialfo and BridgeU's 1,750+ K-12 schools. Universities use Explore to run targeted outreach campaigns, engage students earlier in their decision journey, and build the kind of data-informed recruitment strategy that most institutions don't yet have. The platform is growing. The university partner base is expanding. And the marketing function that drives that growth, builds Explore's reputation in the sector, and delivers the campaigns that make the platform genuinely valuable to university partners needs someone who can hold the full picture simultaneously. On any given week, that might mean launching a university-facing demand generation campaign, supporting a major sector event like NAFSA or BUILA, developing thought leadership for senior enrolment leaders, running lifecycle communications for existing partners, or building positioning for a new product offering. The audiences are different, t