SeniorMarketingManager

**This is where** your work makes a difference. At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond. Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results. Here, you will find more than just a job—you will find purpose and pride. ## Your role: The Sr. Manager, US Commercial Marketing is a strategic leader responsible for the development and execution of marketing initiatives that drive business growth and revenue expansion for Baxter's Patient Support Systems. This role is responsible for the management of downstream marketing activities, including market analysis, competitive intelligence, and customer engagement, to ensure alignment with business goals and drive market share growth for the entire Patient Support Systems portfolio, with an estimated revenue target of 500M+. **What you 'll be doing:** * Develop and implement annual marketing plans using market insights, competitive intelligence, and pricing strategies. * Coordinate product launch strategies, including objectives, tactics, KPIs, and training for the US market. * Provide marketing, sales, and technical support at events, customer sites, and workshops to drive revenue. * Deliver effective marketing and sales tools aligned to customer needs and stakeholder value propositions. * Define and implement go-to-market strategies with cross-functional teams, including positioning and target customers. * Partner closely with Sales to implement strategies, support deals, and