AstraZeneca
Pharmaceuticals
SeniorMarketingManager
“Senior Marketing Manager at AstraZeneca. Skills: Marketing strategy, Brand growth, Cross-functional leadership, Communication. Champion, drive, and own FASENRA brand performance. Grow AstraZeneca’s leadership in eosinophilic driven diseases”
What You'll Achieve.
Reframe severe asthma care in Canada; Help thousands of Canadian severe eosinophilic asthma patients breathe and live better; Achieve brand goals; Driving significant brand growth
Industry & Context.
Insights based strategic analysis
Willingness to travel for key national conferences
What They're Looking For.
Must Have
Minimum 5 years of marketing experience, Foundation in core marketing capabilities, Brand positioning and strategy, Customer experience, Digital and omnichannel approaches, Forecasting and financial management/proficiency, Performance measurement, Collaborative with a ability to inspire, lead without authority, and engage a diverse cross-functional team to achieve brand goals, Insights based strategic analysis/planning and execution skills with a proven track record of driving significant brand growth, Demonstrated ability to lead through ambiguity, react swiftly to change, remain agile and showcase growth mindset, Communication and presentation skills (oral and written), Ability to simplify and clearly articulate complex ideas to tell a cohesive story, gaining alignment with and support from senior leadership
Nice to Have
Willingness to travel for key national conferences
What You'll Do.
and own FASENRA brand performance
Grow AstraZeneca’s leadership in eosinophilic driven diseases
and align cross-functional team
Ensure executional excellence of strategy and customer experience plans
Prioritize opportunities with biggest impact
Build and execute a focused launch plan
Develop and coach a Marketing Manager
Lead without authority to foster positive culture
Partner with National Sales Managers
Ensure high engagement across team
Leverage new and innovative opportunities
Lead forecasting and budgeting cycles
Update assumptions based on key learnings
Maximize profitability for the brand
Lead performance discussions
Alleviate systemic healthcare barriers
Accelerate clinical practice changes
Collect and report Adverse Events
How You'll Work.
Team & Collaboration
Foster a positive and collaborative culture; Partnering with National Sales Managers; Engage a diverse cross-functional team; Work closely with other SMMs; Build relationships across broader organization; Engaging face-to-face in offices 3 days a week
Communication Scope
Communication skills; Presentation skills; Ability to simplify and clearly articulate complex ideas; Gain alignment and support from senior leadership
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