SeniorMarketingAutomationSpecialist

**Please Note: If you are a current Algonquin College employee, apply to this job via the Workday application.** **Department:** Marketing **Position Type:** Full-Time Support **Salary Range:** $40.39-$46.64-Hourly **Sc****heduled Weekly Hours:** 36.25 **Anticipated Start Date:** July 20, 2026 **Length of Contract:** n/a **Posting Information** Support Staff employees, as defined by the full-time Support Staff Collective Agreement, will be given first consideration. **Posting Closing Date:** June 23, 2026 Please note: jobs are posted until 11:59 pm on the job closing date. **Land Acknowledgment:** Algonquin College campuses in Ottawa, Perth and Pembroke are located on the traditional unceded, and unsurrendered territory of the Anishinàbe Algonquin People. The Algonquin People have inhabited and cared for these lands since time immemorial. We take this time to express our gratitude and respect to them and to the land for all that it has provided and will continue to provide. **Job Description:** Marketing automation and digital marketing are critical components of Algonquin College’s communication, education and strategic enrolment efforts. As part of the Digital Communications Team, the Senior Marketing Automation Specialist is the expert the College relies upon to provide the leadership, insight and experience necessary to increase engagement and conversion throughout our learner lifecycle, providing strategic guidance to the College’s marketing automation and digital marketing efforts. The incumbent will be responsible for optimizing the College’s marketing automation instance and processes, utilizing Adobe Marketo, as well as developing, implementing and evaluating comprehensive strategic email communications projects and nurture engagement campaigns. They will develop inbound and outbound email marketing strategies that utilize dynamic segmentation, and predictive content measures. They will also analyze data, perform A/B testing, provide oversight of data integ