PropertyGuru
PropTech
SeniorMarketingAutomationDeveloper
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Marketing Automation Developer at PropertyGuru. Skills: Marketing Automation, Braze, Data Integration, Python. Champion AI adoption in Marketing Automation. Design, build, optimize multi-channel campaigns”
What You'll Achieve.
Drive engagement and business outcomes; Deliver scalable, high-impact campaigns; Shape automation and data activation strategy
Industry & Context.
What They're Looking For.
Must Have
4+ years’ experience in marketing automation, 2 years hands-on with Braze, React Native engineering experience, Hands-on expertise integrating Braze and Segment in mobile apps, Proficiency with typed analytics and data contracts, Expertise in scripting/ templating languages used for personalisation, Experience in integrating marketing platforms with APIs and event streaming platforms, Basic Python skills, Experience with Airflow for data pipeline management, Solid understanding of version control principles and source code management using Git
Nice to Have
Demonstrated experience or hands‑on exposure to AI‑driven marketing automation, native module development, TypeScript-first component/API design, performance profiling, automated testing on iOS and Android, identity management, event/trait tracking, in-app messages, push notifications, deep links, attribution signal flows, JSON Schema, TypeScript types, schema validation tooling in CI, Liquid, AMPscript, branching, merging, pull requests
What You'll Do.
Champion AI adoption in Marketing Automation
optimize multi-channel campaigns
optimize data flow and integrations
Develop and maintain Python scripts and Airflow DAGs
optimize campaign performance
Ensure accurate documentation of workflows
Mentor and promote best practices
Translate business requirements into technical solutions
How You'll Work.
Team & Collaboration
Work closely with product, data, and marketing stakeholders; Cross-functional Collaboration; Communicate complex data insights to stakeholders
Communication Scope
Communicate complex data insights effectively
Full Job Description
PropertyGuru is Southeast Asia’s leading PropTech company, and the preferred destination for over 32 million property seekers monthly to connect with over 50,000 agents monthly to find their dream home. PropertyGuru empowers property seekers with more than 2.1 million real estate listings, in-depth insights, and solutions that enable them to make confident property decisions across Singapore, Malaysia, Thailand and Vietnam. [PropertyGuru.com.sg](https://www.propertyguru.com.sg/) was launched in Singapore in 2007 and since then, PropertyGuru Group has made the property journey a transparent one for property seekers in Southeast Asia. In the last 18 years, PropertyGuru has grown into a high-growth PropTech company with a robust portfolio including leading property marketplaces and award-winning mobile apps across its markets in Singapore, Malaysia, Vietnam, Thailand as well as the region’s biggest and most respected industry recognition platform – PropertyGuru Asia Property [Awards](https://www.asiapropertyawards.com/en/), events and publications across Asia. For more information, please visit: [PropertyGuruGroup.com](https://www.propertygurugroup.com/); [PropertyGuru Group on LinkedIn](https://www.linkedin.com/company/propertyguru/). Recognised as a Top Employers Certified* organisation, we’re proud to be among the best workplaces in the region—celebrating an inclusive culture of excellence, growth, and well-being. **About the role:** We are seeking a highly skilled Mid-Senior Marketing Automation Developer to join our data-driven MarTech team. You will play a pivotal role in designing, building, and optimizing complex, personalized customer journeys and marketing automations. This role demands deep technical expertise with Braze, hands-on experience with modern data activation and integration tools (Segment CDP, Hightouch, Google BigQuery), and a passion for leveraging data to drive engagement and business outcomes. You will work closely with product, data, and mark
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