Chief

Marketing

SeniorManager,Product&MemberMarketing(Contract)

$150–220k ~AI est. New York, New York, United States CONTRACT Remote Friendly
The Brief

“Senior Manager, Product & Member Marketing (Contract) at Chief. Skills: Product marketing, Member marketing, Campaign management, Go-to-market strategy. Own launch and promotion of new products. Own launch and promotion of new features”

What You'll Achieve.

Drive conversion; Drive member loyalty; Drive member retention

Industry & Context.

Marketing
Problems you'll solve

Excellent problem solving; Analytical skills; Data-driven hypothesis

What They're Looking For.

Must Have

3-month contract position, Exceptional communicator, Solid vision for product marketing, Solid vision for concept marketing, Responsible for member engagement communications, At ease in fast-moving environment, Excellent problem solving skills, Excellent communication skills, Market knowledge, Analytical mindset, Messaging skills, Positioning skills, Storytelling skills, Execution skills, Analysis skills, Deep empathy for customer experience, Deep empathy for member journey, Project management skills, Initiative tracking skills, Product marketing experience, Launch marketing experience, Campaign strategy development, Messaging development, Segmentation development, Ability to connect features and benefits, Ability to translate needs into value props, Ability to translate needs into impactful campaigns, Ability to translate needs into collateral, Analytical skills, Data-driven hypothesis development, Business impact development, Ongoing KPI measurement, Ongoing KPI achievement, Building collaborative partnerships, Excellent communication skills, Ability to influence, Ability to communicate cross-functionally, Ability to communicate at all levels, Highly organized self-starter, Experience working on multiple projects, Experience in fast-paced environment, Experience in multifaceted environment, Team management skills, Fostering high-performing team culture

Nice to Have

Direct and indirect reports management

What You'll Do.

Own launch and promotion of new products

Own launch and promotion of new features

Design impactful strategies

Execute marketing plans

Craft compelling value propositions

Craft compelling messaging

Act as first point of intake

Prioritize communications

Direct communications

Promote benefits of Chief membership

Develop integrated marketing strategies

Develop integrated communications strategies

Manage complex projects

Develop processes to achieve scale

Drive alignment with stakeholders

Develop sales enablement materials

Execute sales enablement materials

Optimize sales enablement materials

Support Brand marketing efforts

Develop member-facing campaigns

Oversee strategic communications calendar

Set overall timeline for member communications

Leverage data and insights

Determine effectiveness of campaigns

Determine effectiveness of newsletters

Optimize lifecycle marketing

Ensure collateral consistency

Ensure communications consistency

Oversee member marketing budget

Allocate funds efficiently

How You'll Work.

Team & Collaboration

Cross-functional teams; Marketing teams; Member-facing teams; Community teams; Concierge teams; Comms teams; Clubhouses teams; Revenue teams; Product management; Design teams; Insights teams; Sales teams; Brand marketing teams; Senior leadership; Member Experience teams

Communication Scope

Exceptional communicator; Excellent communication; Written communication; Spoken communication; Influence; Cross-functional communication; All levels communication

Process & Methodology

Project management, Initiative tracking, Roadmap development, Execution

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