Kone
Elevator and escalator
SeniorManager,MarketingBusinessPartner
“Senior Manager, Marketing Business Partner at Kone. Skills: Marketing strategy, Business partnership, Growth acceleration. Contribute to marketing culture and strategy. Develop and implement marketing strategy”
What You'll Achieve.
Achieve KONE strategy; Achieve business objectives; Accelerate growth; Deliver measurable outcomes
Industry & Context.
Data-driven decisions; Analyze market trends; Analyze customer insights
What They're Looking For.
Must Have
Master's degree in Marketing, Business, Communications, or related field, 10+ years of relevant experience, Proven track record in strategic roles, Full English professional proficiency
Nice to Have
Experience in service business, Experience in aftermarket, Experience in service-centric commercial models
What You'll Do.
Contribute to marketing culture and strategy
Develop and implement marketing strategy
Act as strategic advisor to leadership
Serve as interface between business line and global
Ensure alignment between marketing activity and business strategy
Represent holistic marketing needs for business lines
Understand market trends and customer needs
Develop approach based on market insights
Identify growth opportunities
Challenge existing thinking constructively
Steer and align cross-functional initiatives
Ensure linkage to business priorities
Develop commercial content initiatives
Deploy offering-related initiatives
Shape strategic narrative for business line
Guide positioning for business line
Guide value proposition for business line
Ensure differentiation for business line
Ensure customer relevance for business line
Ensure alignment with KONE strategic priorities
Unblock progress when needed
Ensure delivery of high-impact outcomes
Monitor effectiveness of initiatives
Evaluate initiatives through customer feedback
Adjust initiatives based on analytics
Adjust initiatives based on market research
How You'll Work.
Team & Collaboration
Business line leadership team; Cross-functional teams; Area marketing leads; Global marketing
Communication Scope
Convey complex ideas; Convey strategies clearly; Convey strategies persuasively; Messaging; Storytelling
Process & Methodology
Project management, Organizational skills, Influencing skills, Resource management
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