AspenTech

SeniorManager,LeadManagement

$133–167k Bedford, Massachusetts, United States
The Brief

“Senior Manager, Lead Management at AspenTech. Skills: Lead Management, Funnel Optimization, Marketing Operations, Sales Operations. Manage end-to-end lead-to-opportunity function. Manage a small team”

What You'll Achieve.

Measurable improvement in lead-to-opportunity conversion rates; Documented, adopted SLAs between Marketing and Sales; Dashboards and reporting that give leadership and Sales clear visibility; A tech stack and lead process infrastructure that scales; A high-performing team

Industry & Context.

Problems you'll solve

Ability to identify process gaps and design scalable solutions

What They're Looking For.

Must Have

Bachelor’s Degree in Business Management, Marketing, or a related field, 8 + years of progressive experience in Marketing Operations, Sales Operations, or Revenue Operations, with a deep focus on lead management and funnel optimization, Proven success implementing lead generation and actioning frameworks

Nice to Have

Master’s degree

What You'll Do.

Manage end-to-end lead-to-opportunity function

Partner with Sales and Sales Operations

Collaborate with BI analysts

Own data best practices

Analyze the lead funnel

Audit and enhance marketing technology stack

How You'll Work.

Team & Collaboration

Partner with Sales and Sales Operations to define and document lead routing, lead management processes, and Service Level Agreements (SLAs); Collaborate with BI analysts to develop reports and dashboards; Build credibility with senior leaders and subject matter experts across Sales, Marketing, and IT

Communication Scope

Exceptional interpersonal and communication skills, both written and verbal; Ability to translate data and operational processes into clear narratives for varied audiences

Free ATS check

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