White Cap
SeniorManager,DigitalMerchandising
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Manager, Digital Merchandising at White Cap. Skills: digital merchandising strategy, online merchandising strategy, customer journey optimization, conversion rate optimization, team leadership. Responsible for the online merchandising strategy, optimization, execution, and performance for White Cap’s website.. Lead and champion strategies that optimize how customers discover, evaluate, and purchase products across Whitecap. com, while ultimately driving Omni channel's online revenue goals”
What You'll Achieve.
driving Omni channel's online revenue goals; improve product discovery, conversion, and sales; increased eCommerce sales; improved customer experience
Industry & Context.
Solutions require analysis and investigation.; Achieves planned results by decisions and actions based on professional methods, business principles, and practical experience.; analytical skills with experience driving decisions through data.
Typically requires overnight travel less than 5% of the time.
What They're Looking For.
Must Have
BSA in a related discipline, 7+ years of experience in a related field
Nice to Have
More than 7 years of experience in Digital, eCommerce, Online Merchandising, or related disciplines, At least 5+ years in leading teams in a fast-paced, digital environment, Proven digital merchandising leadership that has increased eCommerce sales and improved customer experience, cross-functional leadership skills and ability to align diverse stakeholders, analytical skills with experience driving decisions through data, Deep customer focus with merchandising instincts, Experience with product data, digital taxonomy, and merchandising systems, Entrepreneurial and highly adaptable mindset
What You'll Do.
Responsible for the online merchandising strategy
and performance for White Cap’s website.
Lead and champion strategies that optimize how customers discover
and purchase products across Whitecap. com
while ultimately driving Omni channel's online revenue goals.
Develop and execute scalable digital merchandising strategies that improve product discovery
Own the merchandising roadmap
and communication of priorities to senior leadership.
Ensure the roadmap includes a scalable digital merchandising strategy across web and mobile platforms.
Continuously improve the customer journey and merchandising presentation (taxonomy
Guide conversion-driving merchandising elements throughout the shopping path
including personalization and A testing.
and consistency of product data across platforms.
Ensure digital merchandising supports broader business strategies
and promotional plans.
Lead both strategically and operationally—deeply understanding customer needs
and digital behaviors.
Drive performance and analytics to enhance results.
Partner with Analytics to define
analyze and action against merchandising KPIs and OKRs.
Monitor and analyze performance at the category
and experience level.
and recommendations to executive leadership.
Establish an innovation culture to champion the introduction of new digital merchandising tools
and platform enhancements by collaborating closely with IT
and cross-functional stakeholders.
Lead and develop a team of digital merchandising professionals.
How You'll Work.
Team & Collaboration
Ensure cross-functional collaboration.; Work closely with marketing, sales, IT, supply chain, analytics and vendor partners.; Collaborating closely with IT, Product, and cross-functional stakeholders.
Communication Scope
communication of priorities to senior leadership; Provide results, insights, and recommendations to executive leadership
Process & Methodology
Own the merchandising roadmap, quarterly planning
Full Job Description
A position at White Cap isn’t your ordinary job. You’ll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities. The White Cap family is committed to Building Trust on Every Job. We do this by being deeply knowledgeable, fully capable, and always dependable, and our associates are the driving force behind this commitment. Responsible for the online merchandising strategy, optimization, execution, and performance for White Cap’s website. Lead and champion strategies that optimize how customers discover, evaluate, and purchase products across Whitecap.com, while ultimately driving Omni channel's online revenue goals. **Major Tasks, Responsibilities and Key Accountabilities** **•** Develop and execute scalable digital merchandising strategies that improve product discovery, conversion, and sales. Own the merchandising roadmap, quarterly planning, and communication of priorities to senior leadership. Ensure the roadmap includes a scalable digital merchandising strategy across web and mobile platforms. **•** Continuously improve the customer journey and merchandising presentation (taxonomy, navigation, filters, cross-sell/upsell, product detail pages, personalization). Guide conversion-driving merchandising elements throughout the shopping path, including personalization and A/B testing. Ensure accuracy, completeness, and consistency of product data across platforms. **•** Ensure digital merchandising supports broader business strategies, category initiatives, and promotional plans. Lead both strategically and operationally—deeply understanding customer needs, product assortment, and digital behaviors. **•** Ensure strong cross-functional collaboration. Work closely with marketing, sales, IT, supply chain, analytics and vendor partners. **•** Drive performance and analytics to enhance results. Partner with Analytics to define, track, analyze and action against merchandising KPIs and OKRs. Monitor and analyze perfor
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