SecurityScorecard

SeniorManager,CustomerMarketing

₹60–90L ~AI est. Remote Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Manager candidates.

The Brief

“Senior Manager, Customer Marketing at SecurityScorecard. Skills: Customer marketing, Customer retention, Customer advocacy. Lead customer lifecycle initiatives. Lead retention initiatives”

What You'll Achieve.

Drive engagement; Drive loyalty; Drive cross-sell revenue; Drive upsell revenue; Drive brand advocacy

Industry & Context.

Problems you'll solve

Data-driven decisions

What They're Looking For.

Must Have

Customer-driven content portfolio, Experience managing review platforms, Experience managing advocacy software, Deep marketing automation knowledge, Deep CRM systems knowledge, Deep customer success tools knowledge, Ability to interpret data, Measure campaign ROI, Make data-driven decisions, Exceptional written communication, Exceptional verbal communication, High degree of empathy, Build rapport with C-level executives, Build rapport with end-users

Nice to Have

Previous people management experience is a plus

What You'll Do.

Lead customer lifecycle initiatives

Lead retention initiatives

Lead advocacy initiatives

Design engagement campaigns

Design loyalty programs

Drive cross-sell revenue

Ensure customers extract value

Turn customers into champions

How You'll Work.

Team & Collaboration

Partner with Customer Success; Partner with Sales; Partner with Product

Communication Scope

Written communication; Verbal communication

Full Job Description

About SecurityScorecard SecurityScorecard is the global leader in cybersecurity ratings, with over 12 million companies continuously rated, operating in 64 countries. Founded in 2013 by security and risk experts Dr. Alex Yampolskiy and Sam Kassoumeh and funded by world-class investors, SecurityScorecard’s patented rating technology is used by over 25,000 organizations for self-monitoring, third-party risk management, board reporting, and cyber insurance underwriting; making all organizations more resilient by allowing them to easily find and fix cybersecurity risks across their digital footprint. Headquartered in New York City, our culture has been recognized by Inc Magazine as a "Best Workplace,” by Crain’s NY as a "Best Places to Work in NYC," and as one of the 10 hottest SaaS startups in New York for two years in a row. Most recently, SecurityScorecard was named to Fast Company’s annual list of the World’s Most Innovative Companies for 2023 and to the Achievers 50 Most Engaged Workplaces in 2023 award recognizing “forward-thinking employers for their unwavering commitment to employee engagement.” SecurityScorecard is proud to be funded by world-class investors including Silver Lake Waterman, Moody’s, Sequoia Capital, GV and Riverwood Capital. About the Role We are looking for a strategic and highly collaborative Senior Manager, Customer Marketing to lead our customer lifecycle, retention, and advocacy initiatives. In this role, you will be the voice of the customer within the marketing team, designing campaigns and programs that drive engagement, loyalty, cross-sell/upsell revenue, and brand advocacy. You will partner closely with Customer Success, Sales, and Product teams to ensure our customers are extracting maximum value from our offerings and turning into our biggest champions. Responsibilities Customer Strategy previous people management experience is a plus. Advocacy Expertise: A strong portfolio of customer-driven content (case studies, videos) and experi

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