BD
Medical Technology
SeniorManager,CustomerInsights
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“Senior Manager, Customer Insights at BD. Skills: Customer Insights, Marketing Research, Strategic Analytics. Own and advance the Insights & Analytics agenda. Champion customer-centricity”
What You'll Achieve.
Enable long-term growth; Enable strategic success
Industry & Context.
Translating complex dynamics; Problem-solving
What They're Looking For.
Must Have
Bachelor's degree required, At least 6 years in Customer Insights, Marketing Research, or Strategic Analytics, Experience executing and synthesizing primary and secondary research, Ability to build integrated multi-method learning plans, Business judgment, Ability to apply research through a commercial lens, Deep command of Marketing Research methods, Experience with advanced analytics, Vendor management experience
Nice to Have
MBA or Master's degree, Experience in medical devices, pharmaceuticals, or OTC, Global research experience is a plus
What You'll Do.
Own and advance the Insights & Analytics agenda
Champion customer-centricity
Bring the voice of the customer into conversations
Bring the external market into conversations
Design and execute primary research programs
Execute secondary research programs
Guide product development
Develop opportunity frameworks
Partner closely with Marketing
Partner with Business Development
Partner with regional teams
Build integrated learning plans
Translate insights into recommendations
Influence portfolio strategy
Influence positioning
Influence segmentation
Influence innovation roadmaps
Anticipate technology shifts
Anticipate competitive trends
Anticipate healthcare economics
Anticipate stakeholder needs
Provide market sensing
Inform long-term strategic planning
Tell the story behind data
Leverage visualizations
Leverage executive-level narratives
Socialize insights effectively
Stay up to date on research approaches
Stay up to date on research methodologies
Stay up to date on research tools
Elevate insights capabilities
Foster a culture of decision-making
How You'll Work.
Team & Collaboration
Cross functional partners; Marketing teams; R&D teams; Business Development teams; Regional teams
Communication Scope
Executive-level narratives; Presentations; Reports; Strategic discussions
Full Job Description
## **We are the people who give possibilities purpose** BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. # Job Description We are**the makers of possible** BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a **maker of possible** with us. This is an in-office position. Candidates who live in the Warwick, RI or the Vernon Hills, IL area can be considered. Relocation assistance is not available. **About the role:** As the **Senior Manager of Marketing Research** , you will play a mission‑critical role in shaping the future of the Surgery Business Unit at BD. This position is ideal for a Customer Insights or Marketing Research leader who thrives on translating complex market, customer, and competitive dynamics into meaningful direction for innovation, portfolio strategy, and commercial decision‑making. You will serve as the organization’s **strategic insights partner** —leading advanced research programs, elevating customer understanding, and ensuring BD brings truly differentiated solutions to surgeons, clinicians, and healthcare systems around the world. **Key respon
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