Each Other And We Share The Mission
Financial Services
SeniorManager,ContentStrategy
“Senior Manager, Content Strategy at Each Other And We Share The Mission. Skills: Content strategy, Content architecture, Editorial roadmap. Develop consumer content strategy. Execute multi-channel content strategy”
What You'll Achieve.
Drive brand trust; Drive business growth; Maximize organic visibility; Maximize search rankings; Maximize long-tail traffic; Drive awareness; Drive conversion
Industry & Context.
Systems Thinking
What They're Looking For.
Must Have
6+ years content strategy experience, 1-2 years managing direct reports, DTC/2C environment experience
Nice to Have
Exceptional candidates outside Richmond, VA considered
What You'll Do.
Develop consumer content strategy
Execute multi-channel content strategy
Serve as stakeholder for brand podcast
Establish master content calendar
Maintain master content calendar
Socialize master content calendar
Align content rollouts
Drive multi-format content production
Expand video content library
Pitch original content pieces
Produce original content pieces
Design content asset frameworks
Write high-quality content
Produce high-quality content
Mentor content writers
Architect AI efficiency frameworks
Implement AI efficiency frameworks
Empower content creators
Collaborate with Product teams
Collaborate with CX teams
Collaborate with Lifecycle Marketing teams
Support integrated marketing campaigns
Partner with SEO/AEO team
Implement SEO best practices
Maximize organic visibility
Maximize search rankings
Maximize long-tail traffic
Monitor content performance KPIs
Analyze content performance KPIs
Report on content performance KPIs
How You'll Work.
Team & Collaboration
Cross-functional leaders; Product teams; Customer Experience teams; Lifecycle Marketing teams; AI engineering experts; SEO/AEO team
Process & Methodology
Roadmap planning
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