SeniorGrowthDataAnalyst

## Description ⭐ Who we are  Lodgify is a fast-growing scale-up company leading the vacation rental industry. Backed by $30M in funding, our platform empowers property owners and managers worldwide to efficiently manage and grow their business through technology. Headquartered in sunny Barcelona, we're now a team of 380+ people representing over 60 nationalities, united by a passion for transforming the future of short-term rentals. ⭐ Role Overview We are looking for an experienced Senior Data Analyst to work closely with our Growth department. In this strategic role, you will transform complex data into actionable insights that directly support business decisions, with a strong focus on acquisition funnel optimization. As an embedded partner within Growth teams, you will analyze and optimize user journeys from acquisition to activation, conversion, and retention. You'll define key metrics, design and lead A/B experiments, and translate business KPIs into signals that drive growth. You'll be the bridge between data and decision-making, ensuring our strategies are evidence-based and customer-focused. ## ⭐ How will you make an impact? Own end-to-end funnel analysis, identifying drop-off points and conversion opportunities Partner with Growth team to prioritize and measure funnel improvement initiatives Define and track leading and lagging metrics, business KPIs (ARR, churn, LTV, CAC) and translate them into actionable product signals Create insightful dashboards showing how product improvements impact customer value and business outcomes Autonomously design and lead A/B tests focused on funnel conversion improvements across all areas, partnering with stakeholders Proactively propose experiments to unlock new customer value levers and optimize conversion rates Select success metrics, analyze results, and interpret statistical significance to inform decisions Develop and maintain data models using dbt (incremental models, snapshots, documentation, generic tests, macros)