Company
Technology
SeniorGoogleMediaBuyer
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Google Media Buyer. Skills: Google Ads, Media buying, Performance marketing. Execute Google Ads campaigns. Manage advertising budgets”
What You'll Achieve.
Ensure consistent performance; Ensure scalability; Focus on efficiency; Focus on profitability; Focus on growth outcomes; Continuously improve CPA; Continuously improve ROAS; Continuously improve conversion rates; Continuously improve lead quality; Continuously improve customer acquisition efficiency
Industry & Context.
Diagnose performance issues; Uncover opportunities
What They're Looking For.
Must Have
3–6 years Google Ads experience, Manage substantial paid media budgets, Expertise across Google Ads channels, Deep understanding of GA4, Google Tag Manager knowledge, Conversion tracking knowledge, Attribution models knowledge, Offline conversion imports knowledge, Demonstrated ability to improve ROAS, Demonstrated ability to reduce CPA, Advanced analytical skills, Proficiency in reporting tools, Proficiency in spreadsheets, Proficiency in performance analysis platforms, Keyword strategy knowledge, Audience segmentation knowledge, Search intent knowledge, Account architecture knowledge, Excellent communication skills
Nice to Have
Kubernetes experience a plus
What You'll Do.
Execute Google Ads campaigns
Manage advertising budgets
Optimize advertising budgets
Design testing frameworks
Implement testing frameworks
Analyze campaign data
Diagnose performance issues
Uncover opportunities
Build reporting dashboards
Maintain reporting dashboards
Collaborate with creative teams
Collaborate with CRO teams
Collaborate with data teams
Collaborate with leadership
Stay ahead of Google Ads updates
Stay ahead of automation features
Stay ahead of AI innovations
How You'll Work.
Team & Collaboration
Cross-functional teams; Creative teams; CRO teams; Data teams; Leadership
Communication Scope
Translate complex data
Full Job Description
## Accountabilities Own end-to-end execution of Google Ads campaigns across Search, Performance Max, YouTube, Display, Demand Gen, and Shopping, ensuring consistent performance and scalability. Manage and optimize significant advertising budgets with a strong focus on efficiency, profitability, and growth outcomes. Design and implement structured testing frameworks covering keywords, audiences, bidding strategies, creatives, landing pages, and campaign structures. Analyze campaign data to identify trends, diagnose performance issues, and uncover opportunities for scale and improvement. Continuously improve key metrics including CPA, ROAS, conversion rates, lead quality, and customer acquisition efficiency. Build and maintain reporting dashboards using tools such as Google Ads, GA4, and Looker Studio to ensure clear performance visibility. Collaborate closely with cross-functional teams including creative, CRO, data, and leadership to enhance overall campaign effectiveness. Stay ahead of Google Ads updates, automation features, and AI-driven marketing innovations to maintain competitive advantage. Requirements: 3–6 years of hands-on experience managing Google Ads campaigns at scale. Proven track record of managing substantial paid media budgets with measurable performance outcomes. Strong expertise across Google Ads channels including Search, Performance Max, YouTube, Display, Shopping, and Demand Gen. Deep understanding of GA4, Google Tag Manager, conversion tracking, attribution models, and offline conversion imports. Demonstrated ability to improve ROAS and reduce CPA through structured experimentation and optimization. Advanced analytical skills with strong proficiency in reporting tools, spreadsheets, and performance analysis platforms. Strong knowledge of keyword strategy, audience segmentation, search intent, and account architecture. Highly detail-oriented with a proactive mindset, strong ownership, and ability to iterate quickly. Excellent communication skil
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