SeniorFinancialAnalyst,E-Commerce

As a Senior Financial Analyst, E-Commerce, you will serve as a trusted finance business partner to assigned business unit leaders, proactively identifying risks, opportunities, and actionable insights that influence strategic decisions at Sun Day Red. You will play a key role in monthly forecasting and annual budgets for SDR's E-Commerce business. While at SDR you will have the opportunity to develop your skill set, think strategically about complex challenges and drive success for a fast-paced, high-growth business. The individual will be essential in financial analysis, modeling and evaluation across departments to keep the business on track to meet its financial goals. This is a perfect opportunity for an individual who is detail-oriented, technically capable and efficiently delivers a quality work product in a rapidly growing and dynamic environment. This role will report into the Senior Manager, Finance. **Essential Functions and Key Responsibilities:** * Develop and present financial analyses, scenario models, and variance insights to business unit leaders, connecting the numbers to operational drivers and recommending specific actions — while partnering with Finance leadership on higher-level strategic recommendations. * Build effective working relationships with cross-functional stakeholders at the manager and director level, proactively surfacing trends, risks, and opportunities through regular business reviews rather than waiting for ad hoc requests. * Analyze and maintain the monthly E-Commerce model to capture the rapidly growing and changing E-Commerce business. * Build and maintain driver-based models that decompose Net Sales into traffic, conversion rate, AOV, units per transaction, and return rate, and tie marketing spend to ROAS, CAC, and contribution margin after marketing. * Play a key role in monthly variance analysis for E-Commerce Sales and Margin, reporting findings for Monthly Business Reviews. * Prepare and present weekly and monthly reporti