Enhesa
regulatory and sustainability intelligence
SeniorEmail&LifecycleManager
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“Senior Email & Lifecycle Manager at Enhesa. Skills: Email & Lifecycle Management, Nurture Engine, Newsletter Programme, Persona-focused Communications, Pipeline Growth. Own the prospect lifecycle strategy across key funnel stages. Define clear segmentation and persona frameworks”
What You'll Achieve.
professionalise and elevate Enhesa’s prospect email and nurture engine; ensuring they are structured, persona-focused and commercially effective; turning it into a high-quality, insight-led channel aligned to enterprise audiences; bringing clarity, consistency and performance to our email and nurture activity; support pipeline growth across our enterprise B2B SaaS portfolio; Improve engagement and MQL to SQL conversion
Industry & Context.
What They're Looking For.
Must Have
6+ years in B2B SaaS email, CRM or lifecycle roles, hands-on experience with HubSpot, Proven experience improving and scaling email nurture programmes, Experience building persona-led segmentation models, Data-driven mindset with clear reporting capability, Experience supporting enterprise or complex B2B offerings, stakeholder management and communication skills
What You'll Do.
Own the prospect lifecycle strategy across key funnel stages
Define clear segmentation and persona frameworks
Build and optimise persona-led nurture journeys
Strengthen and structure the newsletter programme as a core engagement channel
Align lifecycle communications with demand generation and sales priorities
build and optimise automated email journeys
Improve engagement and MQL to SQL conversion
Develop and execute an experimentation roadmap
Maintain clear documentation and lifecycle standards
commercially focused lifecycle reporting
Translate performance data into actionable recommendations
How You'll Work.
Team & Collaboration
Work closely with Marketing, Sales and Product Marketing; Partner cross-functionally to ensure alignment across marketing and sales
Communication Scope
stakeholder management and communication skills
Full Job Description
Who We Are: Enhesa is the leading provider of regulatory and sustainability intelligence worldwide. As a trusted partner, we empower the global business community with the insight to act today and prepare for tomorrow to create a more sustainable future - positively impacting our environment, our health, our safety, and our future. Navigating the fast-changing compliance and sustainability landscapes, we help them understand not just what they should do (first) but also how to do it. Both in their unique business and anywhere in the world. Now and in the future. Our Mission: Identify EHS requirements for the industry Provide EHS compliance tools to companies Advise companies in developing and implementing corporate EHS strategies Enhesa’s core clients include Fortune 500 multinational companies. For more information, visit www.enhesa.com As part of our highly dynamic team, we offer: A competitive salary package & benefits with a flexible home-working policy Work/life balance and a fast-paced and driven environment Accountability and pride for your projects About the Role We’re looking for a Senior Email & Lifecycle Manager to professionalise and elevate Enhesa’s prospect email and nurture engine. You will own our always-on lifecycle communications from lead acquisition through sales qualification, ensuring they are structured, persona-focused and commercially effective. A key part of the role will be strengthening our newsletter programme and turning it into a high-quality, insight-led channel aligned to enterprise audiences. This role is about bringing clarity, consistency and performance to our email and nurture activity. You will work closely with Marketing, Sales and Product Marketing to ensure lifecycle communications support pipeline growth across our enterprise B2B SaaS portfolio. Day-to-Day Responsibilities Strategy & Segmentation Own the prospect lifecycle strategy across key funnel stages Define clear segmentation and persona frameworks Build and optimise
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