Sanofi
Biopharma
SeniorDirectorMediaStrategyandCommercialEngagement
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“Senior Director Media Strategy and Commercial Engagement at Sanofi. Skills: Media strategy, Customer engagement, Data-driven decision making, AI-enabled capabilities. Refine vision for media transformation. Refine strategic direction for media transformation”
What You'll Achieve.
Transform engagement; Scale capabilities; Advance engagement capabilities; Advance organizational adoption; Enable intelligent engagement; Enable adaptive engagement; Inform precise strategies; Inform insight-driven strategies; Support adoption; Drive organizational progress; Connect activities to outcomes; Enable continuous learning; Enable optimization
Industry & Context.
Data-driven decision making; Continuous learning; Optimization
What They're Looking For.
Must Have
12 years experience in media strategy, 12 years experience in digital engagement, 12 years experience in commercial innovation, 12 years experience in data-driven marketing, 12 years experience in large-scale capability transformation, Bachelors degree required, Experience operating across complex organizations, Experience leading cross-functional strategic initiatives, Demonstrated ability to translate emerging capabilities, Experience working with agency partner ecosystems, Experience working with platform partner ecosystems, Experience working with technology partner ecosystems, Ability to influence senior stakeholders, Ability to drive alignment across complex organizational environments
Nice to Have
Masters preferred
What You'll Do.
Refine vision for media transformation
Refine strategic direction for media transformation
Architect strategic partner ecosystem
Evolve strategic partner ecosystem
Lead strategy for RFP processes
Lead execution for RFP processes
Select agency partners
Select technology partners
Establish strategic partnerships
Orchestrate strategic partnerships
Develop multi-year roadmap
Evolve multi-year roadmap
Advance engagement capabilities
Advance organizational adoption
Shape customer intelligence integration
Shape data infrastructure integration
Shape emerging technologies integration
Enable intelligent engagement strategies
Enable adaptive engagement strategies
Integrate customer ecosystem insights
Inform media strategies
Recommend capability convergence
Guide commercial team planning
Guide commercial team activation
Guide commercial team optimization
Build alignment across commercial teams
Build alignment across medical teams
Build alignment across analytics teams
Build alignment across Digital teams
Build alignment across GTMC teams
Support adoption of new engagement approaches
Support adoption of new ways of working
Use AI engagement tools
Use emerging solutions
Drive organizational progress
Navigate complex stakeholder environments
Establish performance intelligence capability
Connect engagement activities to outcomes
Enable continuous learning
How You'll Work.
Team & Collaboration
Key stakeholders; Cross-functional teams; Commercial teams; Medical teams; Analytics teams; Digital teams; GTMC teams
Communication Scope
Influence organizational change; Align stakeholders
Process & Methodology
Roadmap development
Full Job Description
**Job title:** Senior Director Media Strategy and Commercial Engagement **Location:** Cambridge, MA **About the job** Join the team transforming care for people with immune challenges, rare diseases, cancers, and neurological conditions. In Specialty Care, you’ll help deliver breakthrough treatments that bring hope to patients with some of the highest unmet needs. The Media Strategy & Commercial Engagement will lead the strategic design and evolution of next-generation media and engagement capabilities across the Specialty Care portfolio in North America. Reporting to the Head of Specialty Care Strategy and Operations, North America this role will define the strategic pathway that enables the organization to evolve from today’s traditional media operating model toward a future shaped by integrated customer intelligence, data-driven decision making, AI-enabled capabilities, and a modern partner ecosystem. This role combines strategic architecture, ecosystem development, and enterprise leadership, ensuring that emerging capabilities translate into scalable ways of working across the organization while enabling Specialty Care to continuously evolve how it engages healthcare professionals, patients, and caregivers. The successful candidate will be a strategic architect and influential collaborator capable of shaping the future of customer engagement within Specialty Care. **About Sanofi** We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives. _**Main Responsibilities:**_ * Collaborate with SPC Strategy and Customer Engagement Transformation and key stake holders to refine the vision and strategic direction for how media, customer intelligence, and emerging techno
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