Pavago
Staffing and Recruiting
SeniorDigitalMarketingManager
“Senior Digital Marketing Manager at Pavago. Skills: B2B Growth, Demand Generation, Paid Advertising, Full-funnel marketing systems, Pipeline, leads, and revenue generation. Own and scale B2B growth engine. Drive pipeline, leads, and revenue”
What You'll Achieve.
Drive pipeline, leads, and revenue; MQL → SQL → pipeline growth; Improve lead quality, conversion rates, and revenue contribution; Growth in MQLs and SQLs; Lower CAC and improved ROI; Increased pipeline contribution from marketing; Higher conversion rates across funnel stages; Scalable and consistent campaign performance
Industry & Context.
Identify and fix execution bottlenecks
U. S. EST Hours
What They're Looking For.
Must Have
5+ years in B2B digital marketing / growth marketing, Proven track record driving pipeline growth, Proven track record driving qualified leads (MQLs/SQLs), Proven track record driving revenue impact, Experience with LinkedIn Ads, Experience with Google Ads, Experience with Meta Ads, Experience with HubSpot (or similar CRM), Experience managing multi-channel demand generation, Analytical and reporting skills, Excellent English communication (written + verbal)
Nice to Have
Experience in SaaS, Experience in Agencies, Experience in Service-based businesses, Exposure to Outbound marketing, Exposure to Sales enablement workflows, Experience mentoring or leading teams, Understanding of B2B attribution, Understanding of Funnel optimization, Understanding of Conversion rate optimization (CRO)
What You'll Do.
Own and scale B2B growth engine
and outbound channels
Build and optimize full-funnel marketing systems
Build and execute full-funnel B2B marketing strategies
Drive MQL → SQL → pipeline growth
and revenue contribution
Build scalable growth systems
Manage campaigns across LinkedIn Ads
Optimize campaigns for CPL
Run structured testing across audiences
Scale winning campaigns while maintaining efficiency
Support SEO strategy + keyword targeting
Improve organic traffic and inbound demand
Align messaging across paid
Optimize landing pages and funnels for conversion
Own marketing workflows in HubSpot (or similar CRM)
Build nurture sequences
Build lead scoring systems
Build automation workflows
Improve reporting visibility
Improve campaign analytics
Align closely with sales on pipeline and revenue targets
Present performance insights to leadership
Coordinate with internal teams or external vendors
Identify and fix execution bottlenecks
Help scale the marketing function
Review campaign and funnel performance daily
Optimize paid and outbound campaigns daily
Improve landing pages and messaging daily
Build and test new growth experiments daily
Align with sales on pipeline quality daily
How You'll Work.
Team & Collaboration
Work directly with leadership to scale growth; Align closely with sales on pipeline and revenue targets; Present performance insights to leadership; Coordinate with internal teams or external vendors; Align with sales on pipeline quality
Communication Scope
Excellent English communication (written + verbal)
Applying for this Senior Digital Marketing Manager role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
ANONYMOUS · UNFILTERED
What do employees actually say about Pavago?
Real rants from real employees. Read before you apply.