Farfetch
Luxury Fashion
SeniorDataAnalyst-MarAnalytics
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Data Analyst - MarAnalytics at Farfetch. Skills: Data analysis, Statistical modelling, Marketing analytics. Design, execute, and optimize experiments. Refine experimentation frameworks”
What You'll Achieve.
Achieving measurable outcomes; Optimize for return on ad spend; Driving growth and optimization; Taking business to the next level; Driving significant impact; Driving value in these channels using data
Industry & Context.
Solve problems by working with big data; Interpreting numbers
What They're Looking For.
Must Have
3+ years of experience in a data role, Expert in SQL, Degree educated in a quantitative field, Advanced Excel, Advanced English, Experience using R or Python for statistical modelling
Nice to Have
BigQuery experience, Experience in Digital Marketing and Retention Analytics, Curious about learning and applying data science
What You'll Do.
and optimize experiments
Refine experimentation frameworks
Identify growth opportunities
Identify opportunities to automate reporting processes
Integrate and analyse data
Uncover acquisition opportunities
Uncover retention opportunities
Uncover optimization opportunities
Provide actionable recommendations
Improve campaign effectiveness
Build and implement statistical models
Measure sales incrementality
Assess impact of key marketing initiatives
Leverage advanced analytical techniques
Enhance decision-making
Stay updated on industry trends
Adopt innovative solutions
Maintain a competitive edge
How You'll Work.
Team & Collaboration
Consulting with channel leads; Stakeholders at all levels
Communication Scope
Written communication; Oral communication
Full Job Description
## Description Farfetch is a leading global marketplace for the luxury fashion industry, connecting customers in over 190 countries with items from more than 50 countries and over 1,400 of the world’s best brands and charming boutiques from around the world. Farfetch opens a world of luxury for endless expressions of style, delivering a truly unique shopping experience and access to the most extensive selection of luxury on a global marketplace. MARKETING The Marketing team is data-driven and results-oriented, focused on achieving measurable outcomes across all digital advertising and marketing channels. Growth is a key performance indicator, and they constantly optimize for return on ad spend. LONDON Our office is located in Old Street, London's tech hub. Our open-plan space is ideal for collaborative working. When you're not doing what's never been done, you can enjoy a team lunch on our large outdoor terrace, or join a yoga class in our dedicated studio. THE ROLE Are you looking for an exciting challenge? This is a phenomenal opportunity to join us in the Marketing Analytics team driving growth and optimization across Farfetch's channels. You will have the exciting and rare chance to work in a fast-paced environment taking our business to the next level. We are looking for a numerate person who is excited to solve problems by working with big data, interpreting numbers, and consulting with channel leads on translating insights into real actions and solutions based on commercial objectives. This role is for someone who is self-driven, independent, and wants to drive significant impact. You will have the opportunity to embrace working in a fast paced environment balancing tactical needs whilst driving strategically for a long-term solution. You will grow technically by embracing new technologies and analytical techniques to solve complex problems, alongside gaining in-depth knowledge of business channels and driving value in these channels using data. ## WHAT YOU'
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