Deliveroo

Advertising

SeniorCRMExecutive

London, United Kingdom FULL TIME Remote Friendly
The Brief

“Senior CRM Executive at Deliveroo. Skills: CRM, Campaign execution, Data analysis. Initiate, execute, proof and send targeted campaigns across customer segments. Support the Head of Global CRM Manager with the Advertising CRM strategy”

What You'll Achieve.

Expand our subscriber base; Delighting customers with personalised best-in-class experiences; Leveraging AI to drive velocity of execution; Support our advertising proposition globally; Deliver Advertising Team’s objectives effectively

Industry & Context.

Advertising
Problems you'll solve

Analyse and track key segments for future growth; Pulling, manipulating and interpreting data; Drive test & learn strategies to optimise; Pulling out the most interesting lessons and using these to guide your future ideas

What They're Looking For.

Must Have

Bachelor's Degree or relevant experience, A minimum of 2-3 years CRM experience, Highly computer literate, CRM deployment experience, HTML familiarity (ability to understand where changes need to be made)

Nice to Have

Marketing or Business degree, Braze experience, SQL a bonus, Looker experience

What You'll Do.

proof and send targeted campaigns across customer segments

Support the Head of Global CRM Manager with the Advertising CRM strategy

Analyse and track key segments for future growth and commercial planning

Ensure Advertising Team’s objectives are prioritised and delivered effectively within Global Marketing Calendars

Coordinate and be responsible for BAU calendar management

Create engaging and dynamic end-to-end delivery of emails

deploy and own local experiments to develop CRM best practices

manipulating and interpreting data

Drive test & learn strategies to optimise email templates

channel content and customer initiatives

Conduct post campaign reporting

How You'll Work.

Team & Collaboration

Collaborate across the business; Work closely with Marketing, Commercial and the Advertising Org; Collaborate with local CRM Managers, Advertising Team, Marketing Team and other stakeholders; Proactively communicate with stakeholders

Communication Scope

Proactively communicate with stakeholders

Process & Methodology

Manage workloads & deadlines efficiently

Free ATS check

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