Airbnb
SeniorCreativeDirector,Social&Content
“Senior Creative Director, Social & Content at Airbnb. Skills: Social content, Brand storytelling, Creative leadership. Lead creative across social and content workstreams. Ensure output is distinctive and culturally relevant”
What You'll Achieve.
Develop repeatable formats, series, franchises; Grow audiences over time; Create work audiences choose to watch, follow, share; Drive conversation, sharing, and earned attention
Industry & Context.
Live in eligible state, Occasional office work, Attend offsites
What They're Looking For.
Must Have
12+ years creative leadership experience, Proven success developing YouTube-first content, Experience operating where editorial, entertainment, brand intersect, Understanding of platform mechanics, Experience collaborating with creators, influencers, talent, Ability to translate insights, data, strategy into creative work, Experience leading internal teams and external partners, Storytelling instincts, High bar for craft, Excellent leadership skills, Excellent communication skills, Excellent organizational skills, Deep curiosity about culture, media, and audience engagement
Nice to Have
Experience building social-native content systems, Experience developing repeatable formats, series, franchises, Experience creating work audiences choose to watch, follow, share
What You'll Do.
Lead creative across social and content workstreams
Ensure output is distinctive and culturally relevant
Align output with Airbnb’s brand vision
Develop content formats
Be hands-on in concepting and storytelling
Set clear creative vision for teams
Collaborate with internal teams
Bring ideas to life at scale
Build relationships across Brand
Ensure cohesion across all touchpoints
Partner with Creative Operations and Production
Scale output efficiently
Mentor and grow a team
How You'll Work.
Team & Collaboration
Internal teams; External creators; Production partners; Brand teams; Marketing teams; Comms teams; Product teams; Creative Operations
Communication Scope
Communication skills
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