DEPT®

Fintech

SeniorContentManager(Web&Acquisition)

£70–95k ~AI est. London, United Kingdom CONTRACT Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Senior Content Manager (Web & Acquisition) at DEPT®. Skills: Web content, Acquisition, Conversion, Performance. Create high-performing web content. Write website content”

What You'll Achieve.

Improve web content performance; Drive acquisition; Drive conversion; Improve engagement; Improve organic visibility; Increase traffic; Support growth across products; Pull brand promise through

Industry & Context.

Fintech
Problems you'll solve

Data-driven opportunities; Spot opportunities; Measure impact

What They're Looking For.

Must Have

Hands-on experience with GA4, Experience with tools like Hotjar, Experience pulling insights from BI dashboards, Experience working on web content, Experience creating website content for acquisition or conversion

Nice to Have

Degree in English, Journalism or related field, Experience from e-commerce, marketplace or app-led business, Familiar with SEO principles

What You'll Do.

Create high-performing web content

Write website content

Optimize website content

Improve existing pages

Apply editorial judgement

Partner with performance

Deliver against roadmap

Create PPC landing pages

Optimize landing pages

Translate insights into content

Partner on web to app conversion

Audit existing content

Identify content to fix

Identify content to remove

Identify content to consolidate

Manage content consistency

Identify growth opportunities

Propose content-led tests

Partner to ship tests

Pull brand promise through

Manage freelance support

Brief freelance support

Edit freelance content

How You'll Work.

Team & Collaboration

Content team; Product marketing; Product; Design; Engineering; Brand and creative; SEO/GEO consultants; Performance agency

Communication Scope

Writing; Editing

Process & Methodology

Roadmap planning

Full Job Description

Senior Content Manager (Web & Acquisition) London, hybrid 3 month FTC WHO ARE WE? DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021. JOB PURPOSE This is an embedded role working directly within the marketing team of a UK Award winning fintech, based at their offices in Canary Wharf. In their next phase of growth th focus is scaling the current account proposition from hundreds of thousands of customers to millions. Organic acquisition will play a critical role in that, and our website is set to become a key growth driver, supporting both traditional search and emerging AI-driven discovery. This is a growth role at the intersection of content, performance, and the future of search. You’ll help shape how a modern fintech gets discovered and chosen, and make sure that when customers find us, the experience helps them make smarter financial decisions. We already have a clear strategy for how we show up across search and large language models, and this role will play an important part in delivering it. We’re looking for a Senior Content Manager who’s as comfortable in GA4 and tools like Hotjar as they are in a copy doc, and at home pulling insights from BI dashboards (we use Tableau) – someone who can spot data-driven opportunities and pull the right levers to act on them, whether that’s writing content themselves, briefing partners, or running tests with product and engineering. You’ll sit within our content team alongside other content managers, social and SEO, all reporting into the Head of Content & Social. It’s a hands-on individual contributor role focus

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