Parafin

FinTech

SeniorBrandDesigner

$180–220k San Francisco, California, United States FULL TIME Remote Friendly
The Brief

“Senior Brand Designer at Parafin. Skills: Visual identity, Brand system, Marketing campaigns, Website design. Own and evolve visual identity. Maintain brand system”

Industry & Context.

FinTech
Problems you'll solve

Find gaps in brand system

What They're Looking For.

Must Have

6+ years visual brand design, Portfolio spanning digital and print, Experience owning visual identity end-to-end, Experience leading rebrand or refresh, Proficiency in Figma, Proficiency in Adobe Creative Suite, Proficiency in AI tools, Excellent typography skills, Excellent layout skills, Excellent composition skills, Familiarity with web design principles, Familiarity with asset handoff, Autonomous to take brief, Communicator to present decisions

Nice to Have

Brand design in fintech, Brand design in B2B SaaS, Brand design in financial services, Motion design skills, Animation skills, Photography experience, Art direction experience

What You'll Do.

Own and evolve visual identity

Maintain brand system

Maintain brand asset library

Concept marketing campaigns

Execute marketing campaigns

Design website assets

Maintain website pages

Art-direct video content

Produce video content

Art-direct motion content

Produce motion content

Collaborate with product design

Represent and market product

Highlight key features

Create event materials

Create office materials

Identify opportunities to improve

Propose how to fill gaps

How You'll Work.

Team & Collaboration

Partner with marketing; Collaborate with product design; Collaborate with engineering; Work across teams

Communication Scope

Present creative decisions

Free ATS check

Applying for this Senior Brand Designer role?

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