flaconi
e-commerce
SeniorBrandActivationManager
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“Senior Brand Activation Manager at flaconi. Skills: Brand Activation, Partnership strategy, Campaign management. Lead 360 full funnel brand marketing campaigns. Manage 360 full funnel brand marketing campaigns”
What You'll Achieve.
Translate business objectives into initiatives; Reach new target audiences
Industry & Context.
What They're Looking For.
Must Have
Extensive experience in Brand Activation, Extensive experience in Brand Management, Extensive experience in Partnerships, Extensive experience in Cooperations, Proven track record in developing integrated 360° marketing campaigns, Proven track record in executing integrated 360° marketing campaigns, Strategic mindset, Commercial mindset, Excellent end-to-end project management skills, Experienced in managing co-branded initiatives, Experienced in managing partnerships end-to-end, Stakeholder management skills, Communication skills, Data-driven, Performance-oriented, Fluent in English, Fluent in German
Nice to Have
Experience in consumer environments, Experience in beauty environments, Experience in e-commerce environments
What You'll Do.
Lead 360 full funnel brand marketing campaigns
Manage 360 full funnel brand marketing campaigns
Ensure impactful storytelling
Ensure full funnel activation
Own end-to-end responsibility for co-branded partner initiatives
Develop co-branded partner initiatives
Execute co-branded partner initiatives
Evaluate performance of co-branded partner initiatives
Drive brand cooperations
Execute brand cooperations
Identify strategic opportunities for cooperations
Foster mutually beneficial collaborations
Oversee partnership management
Balance brand activation goals with partner needs
Collaborate with internal creative teams
Coordinate external creative partners
Coordinate external production partners
Steer external creative partners
Steer external production partners
Ensure high-quality output from partners
Ensure timely delivery from partners
Ensure adherence to brand guidelines
How You'll Work.
Team & Collaboration
Internal creative teams; External creative partners; External production partners; Cross-functionally
Communication Scope
Negotiate effectively
Process & Methodology
End-to-end project management, Managing complex initiatives
Full Job Description
At flaconi, we believe that diversity fuels creativity, innovation and growth. It thrives in all its forms of beauty. Our team is a mosaic of individuals from different backgrounds, cultures and life journeys, all united by a shared passion for beauty. Our commitment is grounded in our core values, particularly #trustinpeople. We hold ourselves accountable for creating an environment where every employee feels honestly valued, heard and empowered to contribute their unique perspectives to foster belonging. flaconi is an equal opportunity employer and welcomes and encourages all qualified candidates from all backgrounds and identities, regardless of ethnicity, race, gender identity, migration background, national origin, disability status, sexual orientation, religion, or age to apply. If you require specific support during the application or interview process – e. g. live captions, more time for the interview or the task in a different format – just let us know so that we can adapt the process accordingly. We will do our best to make this possible. We are looking for an experienced Senior Brand Activation Manager to join our team and shape and execute our brand activation and partnership strategy, translating business objectives into high-impact, cross-channel initiatives. Your Role Lead and manage 360 full funnel brand marketing campaigns, ensuring impactful storytelling and full funnel activation throughout all marketing channels Own end-to-end responsibility for co-branded partner initiatives, from concept development to execution and performance evaluation Drive and execute brand cooperations, identifying strategic opportunities and fostering mutually beneficial collaborations to reach new target audiences Oversee partnership management, balancing flaconi’s brand activation goals with partner needs and expectations Collaborate closely with internal creative teams on the conception and production of campaigns and activations Coordinate and steer external creative
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