SeniorAppliedScientist,Measurement,AdTech,andDataScience(MADS)

The Measurement, Ad Tech, and Data Science (MADS) team at Amazon Ads is at the forefront of developing innovative solutions that help tens of millions of advertisers understand the value of their ad spend while prioritizing customer privacy and measurement quality. The Media Planning Science team, part of broader MADS team, develops and implements models that deliver insights and recommendations for strategic media planning and measurement across Amazon Advertising's product portfolio. Our mission is to help advertisers create and execute plans that meet their objectives while providing accurate measurement tools. We work on a multitude of problem statements that encompass Reach and Frequency, Budget Planning Optimization, and Recommendations. Our models leverage both heuristic and machine learning approaches including deep learning techniques, with insights delivered through agent-based tools and APIs that integrate seamlessly into user interfaces and programmatic systems to ensure optimal advertising outcomes. As a Senior Applied Scientist on the team, you will be at the forefront of innovation, developing media planning solutions end-to-end from inception to production. You will set the technical vision and innovate on behalf of our customers. You will propose, design, analyze, and productionize models to provide novel measurement insights to our customers. You will partner with engineering to deploy these solutions into production. You will work with key stakeholders from various business teams to enable advertisers to act upon those metrics. Key job responsibilities * Lead the development of media planning models and solutions that address the full spectrum of an advertiser's investment, focusing on scalable and efficient methodologies. * Collaborate closely with cross-functional teams including engineering, product management, and business teams to define and implement measurement solutions. * Use state-of-the-art scientific technologies including Generative A