Brooks
Footwear Merchandising
SeniorApparelMerchandisingManager,APAC
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“Senior Apparel Merchandising Manager, APAC at Brooks. Skills: Apparel merchandising, APAC market, Product strategy. Lead apparel market research. Analyze brand performance”
What You'll Achieve.
Support our growth; Deliver head-to-toe moments; Influence target runners; Impact retail guides; Impact visual merchandising guides; Align with Brooks brand growth; Align with DTC needs; Support creating right choices
Industry & Context.
Analytical skills
What They're Looking For.
Must Have
Bachelor’s degree in marketing, 7+ years apparel product experience, 3+ years running/outdoor apparel experience
Nice to Have
Equivalent years of experience in lieu of degree
What You'll Do.
Lead apparel market research
Analyze brand performance
Analyze product trends
Identify product mix needs
Gather insights on product opportunities
Align apparel and footwear product
Create best in class assortments
Establish Brooks as retail leader
Own APAC Apparel Merchandising Guide
Create strategies for new business
Ensure guide use in marketing
Align on global color opportunities
Showcase brand storytelling
Curate APAC assortments
Align with brand growth
Provide consumer insights
Provide market insights
Create and maintain APAC line plans
Maintain and communicate product features
Share key product presentations
Lead discussions to influence
Gain product feedback
Lead meetings with APAC partners
Showcase apparel collection
Present product findings
Present product recommendations
Bring feedback to team
Influence product creation
How You'll Work.
Team & Collaboration
Partner with Director; Partner with Senior Manager; Work with global regions; Collaborate with HQ; Work across departments
Communication Scope
Oral communication; Written communication; Skilled presenter; Product communication
Full Job Description
## Description Who We Are: At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line. Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation. Our brand values help bond us together and drive our success: Runner First We act in the best interest of the runner Word is Bond We do what we say we’ll do Champion Heart We give our all in everything we do There is no “I” in Run We stay generous with our humanity Keep Moving We find ways to move every day, because joy is kinetic! We welcome everyone from every walk of life looking to inspire others through the power of movement - because we’re all moving towards something. Let’s run there. ## Your Responsibilities Market Understanding Lead initial research and analysis on brand performance, brand competitiveness, and product trends for apparel in the APAC Region. Partner with Director, Apparel Product Line Management and Merchandising and Senior Product Merchandising Manager, APAC on identifying key insights and data findings to help drive and inform our product mix needs in APAC. Contribute to the brand’s DNA and evolution by gathering insights and feedback on potential opportunities that may influence future product solutions to support our growth. Work with Senior Product Merchandising Manager, APAC to insure the Apparel and Footwear product in APAC works together to deliver head-to-toe brand moments. Inclusive of recommended collaborations and product drops to influence target runners. Lead and partner with Director, Apparel Product Line Management and Merchandising and Senior Product Merchandising Manager, APAC to create best in class assortments which will impact retail and visual merchandising guides aimed at establishing Brooks a
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