Golin
Consumer Health
SeniorAccountManager
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Account Manager at Golin. Skills: Media relations, Client relationships, Campaign launches, Earned media. Develop impactful materials. Tailor materials to audiences”
What You'll Achieve.
Generate earned media coverage; Deliver impactful earned-media strategies; Deliver award-winning creative campaigns; Gain best cut-through
Industry & Context.
Troubleshoot issues; Provide solutions
What They're Looking For.
Must Have
Account Manager or Senior Account Manager experience, Consumer health/wellbeing experience, Consumer or healthcare communication agency experience, Highly skilled in generating media coverage, Experience earning client confidence, Experience maintaining client relationships, Experience developing content for consumer audiences, Excellent organisational skills, Ability to coordinate workload effectively, Excellent verbal communications skills, Excellent written communications skills, Understanding of new business, Experience in contributing to new business, Experience in pitching
Nice to Have
Media relations expertise and contacts, Contacts with consumer lifestyle journalists, Contacts with wellbeing journalists, Contacts with health journalists
What You'll Do.
Develop impactful materials
Tailor materials to audiences
Provide clear direction
Share media knowledge
Manage client requests
Advise team on resolution
Manage team on resolution
Manage medium/larger projects
Manage projects from start to end
Manage time effectively
Manage projects effectively
Factor in senior review
Take personal responsibility for delivery
Deliver projects against plans
Deliver projects against budget
Proactively flag changes
Proactively flag delays
Provide solutions for delays
Support senior leads in financial oversight
Support senior leads in financial management
Manage project budgets
Track project budgets
Manage project invoicing
Manage project budgeting
Manage project forecasting
Seek organic growth opportunities
Support new business pitches
How You'll Work.
Team & Collaboration
Counselling clients; Managing a team; Managing experts; Managing influencers; Working with KOLs; Working with celebrity talent; Conducting research projects; Working with junior team members; Managing client requests; Advising and managing the team; Working with clients; Supporting senior leads; Working with existing clients; Supporting senior team
Communication Scope
Verbal communication; Written communication; Media strategy counselling; Content development; Selling in stories; Sharing media knowledge
Process & Methodology
Time management, Project management, Budget management, Financial oversight, Financial management, Budget tracking, Invoicing, Budgeting, Forecasting
Full Job Description
Do you: Have a passion for working in consumer health and wellbeing? Get excited pitching to media and building relationships with journalists? Want to be part of an award-winning team, working on campaigns for brands like Specsavers and ASICS? Then you might just be the Senior Account Manager we are looking for! Golin is recruiting an ambitious Senior Account Manager to join our Consumer Health team. From using humour and entertainment to challenge the stigma around hearing loss, to developing a PE kit to empower girls to stay active, to partnering with a global superstar to encourage people to access mental health therapy - our work is bold, creative, culturally relevant and, most importantly, meaningful. About the role: We’re looking for a media savvy Senior Account Manager to join our Consumer Health team and work on leading consumer health and wellbeing brands. The ideal candidate will have excellent media relations expertise and contacts, particularly with consumer lifestyle, wellbeing and health journalists. The role involves counselling clients on media strategy, curating stories, managing a team to generate earned media coverage, managing high profile consumer campaign launches as well as managing a range of experts and influencers from KOLs to celebrity talent and conducting research projects. This is a fantastic opportunity to work on well-known consumer health brands, playing a central role to deliver impactful earned-media strategies and award-winning creative campaigns. Day-to-day responsibilities include: Develop impactful materials that are tailored to different audiences and ready for delivery Review others’ work and provide clear direction on how content may be improved Use your understanding of the media landscape to target journalists and strategies to gain the best cut-through when selling in, and share media knowledge with junior team members Manage client requests and troubleshoot issues were necessary; this includes advising and managing the
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