Hunt St
Apparel & Fashion
SearchEngineOptimization(SEO)Specialist
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Search Engine Optimization (SEO) Specialist at Hunt St. Skills: SEO, On-Page SEO Optimisation, Keyword Research, Content Creation, Technical SEO Support, Link Building, Performance Tracking. Execute and improve SEO strategies to increase organic traffic, rankings, and revenue. Implement SEO best practices across product pages, collection pages, and wider content”
What You'll Achieve.
Increase organic traffic, rankings, and revenue across our core product categories; Scale sustainably through search; Organic traffic growth (overall and by category); Keyword ranking improvements (target and long-tail keywords); Conversion rate improvements from organic traffic; Number of pages optimised per week/month; Content output (blogs, landing pages, updates); Backlinks acquired and domain authority growth; Reduction in technical SEO issues; Revenue generated from organic search
Industry & Context.
Analytical thinker with the ability to interpret data; Solutions-focused mindset
Philippines-based candidates, Disclose any existing ongoing roles or client work, Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor” if not employed via EOR)
What They're Looking For.
Must Have
Positive, proactive, and solutions-focused mindset, Highly organised with attention to detail, Process-driven and able to follow and improve SOPs, written English and SEO copywriting skills, Analytical thinker with the ability to interpret data, Self-starter who takes ownership of tasks and outcomes, Ability to prioritise and manage multiple SEO tasks, Curious and continuously learning about SEO trends and updates
Nice to Have
Understanding of Australian search market and tradie audience, Basic knowledge of CRO (conversion rate optimisation), Experience with AI tools for SEO workflows, Experience in customer service and sales support (B2C and B2B), Support the customer service team by jumping into customer service emails when volume spikes or team is on leave, Resolving customer concerns, taking on feedback and sharing with the wider team to create positive change, Experience in data entry, Entering retailer purchase orders into our wholesale platform, Entering prescription safety glasses orders into our lab partner’s platform
What You'll Do.
Execute and improve SEO strategies to increase organic traffic
Implement SEO best practices across product pages
Optimise product pages
and landing pages for target keywords
Write and refine SEO-friendly titles
Ensure internal linking is implemented effectively across the site
Improve product descriptions to balance conversion and keyword relevance
Identify and fix duplicate content
Conduct keyword research to identify high-value opportunities
Map keywords to product
Identify long-tail opportunities relevant to tradies and specific industries
Analyse competitor rankings and content gaps
Build and maintain keyword tracking sheets
Write blog articles targeting informational search queries
Expand and optimise existing content
Create SEO-driven landing pages targeting specific use cases or industries
Align content with brand voice
Identify and report technical SEO issues
Assist with site audits using tools like Google Search Console or Ahrefs
Ensure proper URL structures
and canonical tags are implemented
Monitor site speed and recommend improvements
Assist in uploading and optimising new products and collections
Ensure all new products follow SEO best practices
Create scalable templates for consistent optimisation across the catalogue
Identify backlink opportunities
Conduct outreach for backlinks and collaborations
Support digital PR and brand mentions
Track and report on backlink growth
Provide weekly/monthly reports with insights and recommendations
and areas for improvement
Track performance by product category and keyword clusters
Support the customer service team by jumping into customer service emails when volume spikes or team is on leave
Resolving customer concerns
taking on feedback and sharing with the wider team to create positive change
Entering retailer purchase orders into our wholesale platform
Entering prescription safety glasses orders into our lab partner’s platform
How You'll Work.
Team & Collaboration
Work closely with the Directors to implement SEO best practices; Availability for occasional collaboration during AU business hours is preferred; Be available for meetings and collaboration during core [AEST or PHT] business hours
Process & Methodology
Ability to prioritise and manage multiple SEO tasks
Full Job Description
**Looking for Philippines-based candidates** **Job Role:** SEO Specialist **Compensation range:** $1,400 AUD - $2,000 AUD / Monthly **Engagement type:** Independent Contractor Agreement **Work Schedule:** This role is expected to require roughly 20 hours per week. As a contractor, you’ll have flexibility in how you manage your schedule, but availability for occasional collaboration during AU business hours is preferred. **Who We Are:** At Hunt St, we help Australian companies hire top remote talent in the Philippines. You will be hired directly by the client as an independent contractor. We are not an outsourcing agency. All of our roles are 100% remote, so you'll be able to work from home. **Who The Client Is:** What started as a hands-on trade career turned into a mission to change how people feel about the work they do every day. Built from real experience on job sites, not boardrooms, our brand was created by someone who understood firsthand the gap between functionality and identity in workwear. Early on, it became clear that most gear focused purely on durability, often overlooking fit, comfort, and personal expression. That realization sparked the idea: workwear should perform under pressure and reflect the pride of the people wearing it. **Role Overview:** The SEO Virtual Assistant requires a detail-oriented person to support the growth of the company's e-commerce store. This role is focused on executing and improving SEO strategies to increase organic traffic, rankings, and revenue across our core product categories, including safety glasses and workwear. You will work closely with the Directors to implement SEO best practices across product pages, collection pages, and wider content, helping us scale sustainably through search. The SEO Virtual Assistant is highly organised, process-driven, and takes initiative; someone who doesn’t just follow instructions but actively identifies opportunities to improve performance. **Key Responsibilities: ** **On-Page SEO
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