Merkle
Search+AIDiscoveryManager
Neural analysis suggests this role is
optimal for Senior candidates.
“Search +AI Discovery Manager at Merkle. Skills: SEO, AI Search, Client Strategy, Team Leadership. Define client strategy. Establish synergies between SEO and marketing”
What You'll Achieve.
Drive performance outcomes; Ensure SEO is directly tied to business growth
Industry & Context.
Turn complex SEO and AI-driven search concepts into clear, actionable, and measurable recommendations; Solution-oriented
What They're Looking For.
Must Have
5-7+ years of SEO experience, hands-on expertise in technical SEO, content strategy, and analytics platforms (GA4, GSC, Adobe, Looker Data Studio, or similar), Hands-on experience adapting strategy for AI-driven search, Proven experience presenting to clients and influencing senior stakeholders, project management able to juggle multiple clients, timelines, and priorities, Experience leading or mentoring team members and supporting their growth, Comfortable collaborating with global teams and working across time zones
Nice to Have
strategic thinker who can also roll up your sleeves when needed, enjoy coaching and developing talent, not just managing tasks, consultative mindset and are confident leading conversations with C-level and senior stakeholders, proactive, solution-oriented, and comfortable operating with autonomy, genuinely curious about the future of search and how AI is reshaping discovery, actually read this job description, one thing about AI-driven search you’ve tested or implemented in the last six months
What You'll Do.
Define client strategy
Establish synergies between SEO and marketing
Lead client engagements
Mentor Search +AI Discovery team
Shape AI-driven discovery navigation
Act as strategic SEO lead
Build trusted client relationships
Turn SEO concepts into recommendations
Drive performance outcomes
Provide structured feedback
Support career development
Contribute to recruitment and training
Strengthen internal processes
Oversee best-in-class execution
Stay ahead of SEO trends
Contribute to new methodologies
Lead knowledge-sharing sessions
How You'll Work.
Team & Collaboration
Collaborate with cross-functional partners; Collaborate with Analytics, Paid Media, UX, and Development; Collaborate with global teams; Work across time zones
Communication Scope
Presenting to clients; Influencing senior stakeholders; Leading conversations with C-level stakeholders
Process & Methodology
Juggling multiple clients, Managing timelines, Prioritizing tasks
Full Job Description
The purpose of this role is to define the strategy of assigned clients, taking in account their specific characteristics and establishing synergies between SEO and other marketing/communication actions. **Job Description:** We're looking for a sharp, AI-fluent SEO leader ready to take on a high-impact role with global enterprise clients. If you've been operating as a Senior SEO Specialist or SEO Lead and want a move that expands your strategic visibility, client influence, and exposure to AI-driven search, this role is built for you. As a Search +AI Discovery Manager, you'll lead client engagements, mentor a growing Search +AI Discovery team, and help shape how our practice navigates the shift from traditional search to AI-driven discovery (SGE, AI Overviews, Agentic, and LLM-based search). This role is ideal for someone who is deeply hands-on in SEO but ready to elevate into broader strategy, client advisory, and team leadership. Based anywhere in Canada, you'll work primarily on EST or PST hours (strong preference to EST) alongside our North American and global client teams and collaborate with cross-functional partners across regions. **What You 'll Lead & Own** **Client Leadership & Strategy** * Act as the strategic SEO lead for enterprise-level clients across North America and global markets. * Build strong, trusted relationships with client stakeholders and become a long-term advisor. * Turn complex SEO and AI-driven search concepts into clear, actionable, and measurable recommendations. * Drive performance outcomes and ensure SEO is directly tied to business growth. **Team Leadership & Development** * Lead, mentor, and coach a team of SEO Specialists and Consultants across North America. * Provide structured feedback, support career development, and help elevate technical and strategic skillsets. * Contribute to recruitment, onboarding, and ongoing training for new team members. **Operational Excellence** * Partner closely with leadership to strengthen intern
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