Whitecollars

Home Services

SalesTeamBuilder/SalesOperator

CA$95–140k ~AI est. Toronto, Ontario, Canada FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for mid candidates.

The Brief

“Sales Team Builder / Sales Operator at Whitecollars. Skills: Sales Team Building, Sales Operations, Client Implementation. Recruit sales representatives. Interview sales representatives”

What You'll Achieve.

Clients hire productive sales reps; Clients ramp productive sales reps; Owners less dependent on themselves; Sales systems repeatable; Sales systems scalable; New reps reach productivity faster; Revenue more predictable; Sales culture improves; Accountability operationalized

Industry & Context.

Home Services

What They're Looking For.

Must Have

Started as a sales rep, Became a top-performing producer, Trained, coached, or mentored newer reps, Scaled a company from 1 salesperson to a small sales team, Built systems out of necessity, Understands what works in the field, Direct operational experience

Nice to Have

Experience in foundation repair, Experience in waterproofing, Experience in HVAC, Experience in Roofing, Experience in Remodeling, Experience in Restoration, Experience in Plumbing, Experience in Electrical, Experience in Windows & doors, Experience in Solar, Experience in other in-home sales

What You'll Do.

Recruit sales representatives

Interview sales representatives

Build onboarding systems

Build ramp-up systems

Develop training processes

Improve sales scripts

Improve appointment structure

Run role-play sessions

Run coaching sessions

Create accountability systems

Improve follow-up processes

Improve lead management processes

Establish sales meeting rhythms

Establish operational discipline

Coach developing sales leaders

Transition founder-led sales

Standardize operational sales systems

Refine operational sales systems

How You'll Work.

Team & Collaboration

Work directly with founders; Work with owners; Work with small sales teams

Full Job Description

Home Services Growth Partner (Ontario, Canada-Based, U.S.-Focused) About the Opportunity Our client is seeking a proven Sales Team Builder / Sales Operator who has personally lived the growth journey inside a home service business. This is not a corporate sales management role. This is not a consulting position for someone who has only advised companies from the outside. We are looking for an operator who started in the trenches as a sales representative, mastered the sales process firsthand, became a top producer, and eventually helped build and scale a high-performing sales team from the ground up. You have been both: * The player * The coach You understand the realities of scaling because you have personally experienced them. You know what it feels like to: * Run appointments yourself * Be the founder-led salesperson or first sales hire * Build systems while still actively selling * Train new reps while carrying production targets * Transition a company from “one strong salesperson” into a real sales organization We are not looking for someone who managed 50+ reps inside a large corporate environment. We are specifically looking for someone who helped build the first 3–5 sales reps and learned firsthand what breaks during that critical transition stage — because that is exactly where many of our clients are today. About Our Client Our Client helps home service companies break through growth constraints by installing real operational systems inside their businesses. They primarily work with founder-led home service companies, generating approximately: * $2M–$10M in annual revenue Industries include: * Foundation repair * Waterproofing * Crawlspace services * Concrete lifting * Renovation * Electrical * HVAC * Roofing * Plumbing * Restoration * Other local service businesses Many of these companies are currently trying to: * Hire their first professional sales reps * Build consistency beyond the owner * Improve close rates * Increase accountability * Install onboar

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