FloSports
digital platform for underserved sports
SalesStrategist
Neural analysis suggests this role is
optimal for Mid candidates.
“Sales Strategist at FloSports. Skills: sales strategy development, digital media, sponsorship development, proposal building, media plans. developing custom, 360 programs for the company’s advertising partners. creating integrated campaigns that meet the needs of existing and potential partners and include sponsorships, experiential, branded content and media”
What You'll Achieve.
maximize revenue; drive client retention; meet the specific KPIs of each partner
Industry & Context.
analytical and problem-solving skills
What They're Looking For.
Must Have
2-4 years of experience within sport industry around sponsorship development, sales strategy development and digital media, Demonstrate the ability to develop creative ideas and solutions, Knowledgeable in the sports sponsorship industry, with insights into recent spending trends and opportunities, Experienced in proposing, planning, evaluating, or pitching marketing campaigns, Experienced using 3rd party audience measurement platforms (comScore, Nielson, Quantcast, Google Analytics, etc. ), Experience in proposal building and layout (Canva, PPT, Google Slides, etc. ), Well-versed in digital media marketing platforms, including social, display, native, OTT and video, High level of attention to detail with analytical and problem-solving skills, Tech savvy and able to thrive in a fast paced, team environment, Be responsive to respectful, constructive criticism, Crystal clear communication skills, understanding of Microsoft Office (specifically Excel & PowerPoint)
What You'll Do.
360 programs for the company’s advertising partners
creating integrated campaigns that meet the needs of existing and potential partners and include sponsorships
branded content and media
developing compelling
custom data-backed partnerships to maximize revenue and drive client retention
developing custom programs/solutions
forecasting inventory
and sourcing pertinent data to meet the specific KPIs of each partner
Leverage industry and internal knowledge to bridge FloSports’ creative capabilities and offerings to our prospects marketing objectives
Lead the entire RFP process from intake + initial brainstorm to final submission and any subsequent revisions
Maintain solid knowledge of industry standards
and proactively seek out new media and sponsorship opportunities across FloSports
leveraging market research and competitive analysis
Develop RFP responses
leveraging target market research data
and effective storytelling to deliver a custom program that meets client needs
Leverage 1st and 3rd party data sources to help drive client conversations forward and enhance sales materials
Maintain knowledge of FloSports internal content offerings ranging from O&O Events
podcasts/shows and content executions/plans
Work directly with the Integrated Partnerships sales team to generate proactive collateral for clients and agencies
including but not limited to: case studies
Leverage design knowledge for development of sales assets and proposal presentations
Act as the liaison between the sales org and multiple departments including content
production vetting and brainstorming advertising solutions
Utilize sales lead generation platforms to identify partner prospects and leads for sales team
recommending ad placements and content channels based on client’s campaign objectives
Assist in the development of media
branded content and sponsorship pricing
How You'll Work.
Team & Collaboration
Work directly with the Integrated Partnerships sales team; Act as the liaison between the sales org and multiple departments including content, marketing, design, production vetting and brainstorming advertising solutions
Communication Scope
Crystal clear communication skills
Process & Methodology
Lead the entire RFP process from intake + initial brainstorm to final submission and any subsequent revisions
Full Job Description
FloSports is the leading digital platform for underserved sports, combining live and on-demand streaming, original programming, data, and technology to help sports grow their audiences and build sustainable businesses, from youth to professional levels. By bringing thousands of events and communities onto one platform, Flo creates scale where none previously existed, connecting passionate fans with the sports they love while giving athletes, organizers, and rights holders the tools to reach and engage a global audience. Flo streams more than 50,000 live events annually across sports, including motorsports, wrestling, hockey, track & field, cheer, jiu-jitsu, NCAA Division II and III athletics, and more. We’re looking for people who are passionate about sports, embody accountability, collaboration, curiosity, positivity, grit, and excellence, and are motivated to help grow and elevate the communities we serve. THE ROLE: FloSports is currently looking for an Ad Sales Strategist to work within our sales & partnerships division developing custom, 360 programs for the company’s advertising partners. This position will be responsible for creating integrated campaigns that meet the needs of existing and potential partners and include sponsorships, experiential, branded content and media. The Sales Strategist will be tasked with developing compelling, custom data-backed partnerships to maximize revenue and drive client retention. Creating collateral, developing custom programs/solutions, forecasting inventory, building media plans, and sourcing pertinent data to meet the specific KPIs of each partner. RESPONSIBILITIES: - Leverage industry and internal knowledge to bridge FloSports’ creative capabilities and offerings to our prospects marketing objectives - Lead the entire RFP process from intake + initial brainstorm to final submission and any subsequent revisions - Maintain solid knowledge of industry standards, and proactively seek out new media and sponsorship opportuniti
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