dmg events
SalesManager
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“Sales Manager at dmg events. Skills: sponsorship and exhibition revenue growth, strategic account management, business development, consultative sales, revenue targets, client relationship management, proposal development, market intelligence. driving sponsorship and exhibition revenue growth through strategic account management, business development, and consultative sales across the event portfolio.. retaining and expanding key accounts, identifying new business opportunities, negotiating high”
What You'll Achieve.
Achieve and exceed individual and event revenue targets through proactive sales activity and relationship management; delivering commercially successful outcomes across domestic and international markets.
Industry & Context.
analytical and problem-solving capabilities.
What They're Looking For.
Must Have
Demonstrated experience in exhibition and sponsorship sales with commercial acumen., understanding of consultative sales methodologies, lead generation, and pipeline management., Experience using CRM platforms and sales reporting tools., Ability to develop sponsorship proposals and negotiate commercial agreements., Minimum 4–6 years of experience in B2B conference, exhibition, or sponsorship sales., Experience managing high-value accounts and achieving revenue targets in domestic or international markets.
Nice to Have
Industry experience within energy, mining, healthcare, or related sectors is advantageous., Previous exposure to healthcare or large-scale events sectors is advantageous.
What You'll Do.
driving sponsorship and exhibition revenue growth through strategic account management
and consultative sales across the event portfolio.
retaining and expanding key accounts
identifying new business opportunities
negotiating high-value partnerships
and delivering commercially successful outcomes across domestic and international markets.
Manage and grow a portfolio of strategic accounts with medium to high-value contract revenue.
and convert new sponsorship and exhibition opportunities into long-term partnerships.
Achieve and exceed individual and event revenue targets through proactive sales activity and relationship management
Build and maintain consultative relationships with senior stakeholders
and industry partners.
Develop tailored sponsorship and exhibition proposals aligned to client objectives and event value propositions.
Conduct market research and maintain awareness of industry trends
and client objectives.
Work collaboratively with marketing
and content teams to maximise event success.
Represent the business onsite and ensure sponsor and exhibitor deliverables are fulfilled to a high standard.
How You'll Work.
Team & Collaboration
Cross-functional Collaboration – Work collaboratively with marketing, operations, production, and content teams to maximise event success.; This role operates within a fast-paced commercial events environment and requires close collaboration with internal departments including marketing, operations, production, sponsorship, and finance teams.; Collaborative team player with interpersonal skills.
Communication Scope
Excellent communication and stakeholder management capabilities.
Process & Methodology
organisational and time-management skills.
Full Job Description
Job Purpose: The Sales Manager is responsible for driving sponsorship and exhibition revenue growth through strategic account management, business development, and consultative sales across the event portfolio. The role focuses on retaining and expanding key accounts, identifying new business opportunities, negotiating high-value partnerships, and delivering commercially successful outcomes across domestic and international markets. Job Dimensions: -Account Management Manage and grow a portfolio of strategic accounts with medium to high-value contract revenue. -Business Development Identify, develop, and convert new sponsorship and exhibition opportunities into long-term partnerships. -Revenue Performance Achieve and exceed individual and event revenue targets through proactive sales activity and relationship management -Client Relationship Management Build and maintain strong consultative relationships with senior stakeholders, decision-makers, and industry partners. -Proposal Development Develop tailored sponsorship and exhibition proposals aligned to client objectives and event value propositions. -Market Intelligence Conduct market research and maintain awareness of industry trends, competitor activity, and client objectives. -Cross-functional Collaboration – Work collaboratively with marketing, operations, production, and content teams to maximise event success. -Onsite Event Management Represent the business onsite and ensure sponsor and exhibitor deliverables are fulfilled to a high standard. Job Context: This role operates within a fast-paced commercial events environment and requires close collaboration with internal departments including marketing, operations, production, sponsorship, and finance teams. The Sales Manager is expected to engage confidently with senior-level stakeholders across target industries and contribute strategically to the continued growth and market positioning of the event portfolio. Qualifications, Experience, & Skills: Minimum Qua
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