Torstar
media
SalesEnablementLead
Neural analysis suggests this role is
optimal for mid candidates.
“Sales Enablement Lead at Torstar. Skills: Sales Enablement, Collateral coordination, Go-to-market execution. Manage and maintain sales materials library. Build and refine custom decks”
What You'll Achieve.
ensure sellers have the right materials at the right time to close deals
Industry & Context.
What They're Looking For.
Must Have
2+ years in advertising sales support, marketing coordination, project administration, Familiarity with the fast-paced nature of digital advertising cycles, Organizational powerhouse, keen attention to detail, manage multiple folders, files, and deadlines simultaneously, writing skills for internal communications, ability to explain technical concepts to non-technical audience, Proficient in formatting PowerPoint decks and marketing materials, client-ready, Agility, no task too small attitude, ability to pivot quickly when advertising market trends change, Expert level in Microsoft Office Suite, comfort learning CRM or Sales Enablement platforms
Nice to Have
Previous experience working directly within an advertising or media sales environment
What You'll Do.
Manage and maintain sales materials library
Build and refine custom decks
Ensure sales material is up to date
Leverage AI to automate asset development
Oversee Go To Market checklist
Execute delivery of key sales communications
Measure sales rep engagement
How You'll Work.
Team & Collaboration
Partner with product leads; Support the sales team
Communication Scope
writing skills for internal communications; ability to explain technical concepts to non-technical audience
Process & Methodology
project administration
Full Job Description
We are a premier media brand with a proven history of delivering impactful content and trusted journalism. Our commitment to excellence and creativity sets us apart in the industry as we continue to grow and evolve to meet current market needs. Our Commitment To Diversity: We strive to be a leader in building and cultivating an employee community framed around fairness, support and opportunity. We believe that what makes us different, makes a difference. And as a team, the diversity of our backgrounds, interests and experiences is what enriches our work, and our workplaces. We welcome all, and we strive for an inclusive culture that allows individual growth and shared success. The Sales Enablement Lead provides vital operational support to the advertising sales teams by maintaining sales resources, coordinating go-to-market, and ensuring that sellers have the right materials at the right time to close deals. This role focuses on the “how” of sales execution, ensuring our Go-to-Market tools are organized, up-to-date and easily accessible. This is a temporary 12 month contract position Key Responsibilities: * Collateral and asset coordination: Manage and maintain the library of sales materials, including pitch deck templates, product one-sheets, case studies, external website, etc. Support the sales team by building and refining custom decks to assist sellers in their outreach and presentations. Ensure all sales material is up to date, brand compliant, and easily findable for the Sales team. Find innovative ways to leverage AI to automate and enhance the development of these assets. * Go-to-market execution: Oversee the Go To Market checklist in partnership with product leads to ensure completion before roll-out to Sales team. * Tactical communications management: Execute the delivery of key sales communications including internal updates, department-wide meetings, and maintaining sales materials. Proactively find ways to use AI within the enablement scope. * Sales re
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