Sales&DistributionDirector

**Sales & Distribution Director** **Location:** Ho Chi Minh City, Vietnam **Workplace Type:** On-site **About the Role** The Sales & Distribution Director is responsible for leading our client commercial growth agenda by delivering sales targets, expanding market share, and building a scalable, capital-efficient route-to-market model for electric two-wheelers across priority cities in Vietnam. This role will translate our client business plan into a high-performing sales and distribution strategy covering channel design, distributor/dealer network development, demand generation, conversion management, and commercial performance tracking. The role is expected to build a productive and accountable distribution ecosystem, strengthen customer acquisition and conversion, and ensure city-by-city expansion is supported by strong operational readiness, partner capability, and healthy unit economics. The Sales & Distribution Director will work closely with cross-functional teams including Marketing, Product, Operations, Supply Chain, Finance, and Swap Station Operations to ensure our client commercial growth is executable, customer-centric, and sustainable. **Key Responsibilities** **1 - Deliver Sales Targets and Drive Market Growth** * Own and deliver our client sales volume, revenue, and market share objectives in line with the company’s annual business plan and city-by-city expansion roadmap. * Translate our client business plan into clear sales targets, distribution priorities, city-level execution plans, and partner performance expectations. * Drive sustainable commercial growth by expanding market presence, increasing customer acquisition, and improving conversion performance across target cities. * Monitor performance against plan, identify risks and performance gaps early, and implement corrective actions to ensure delivery of growth, productivity, and profitability targets. * Lead the commercial organization with strong execution discipline, performance management,