Company

SaaS

SalesCloudOperations&AnalyticsManager

CA$110–130k Canada FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Manager candidates.

The Brief

“Sales Cloud Operations & Analytics Manager. Skills: Salesforce Sales Cloud, CRM operations, Marketing analytics, Attribution models. Optimize Salesforce Sales Cloud CRM workflows. Track leads”

Industry & Context.

SaaS
Problems you'll solve

Analytical skills; Problem-solving skills; Translate data into insights

What They're Looking For.

Must Have

8+ years experience Salesforce Sales Cloud, 8+ years CRM operations experience, 8+ years marketing analytics experience, Expertise in Salesforce reporting, Expertise in Salesforce dashboards, Expertise in Salesforce campaigns, Expertise in Salesforce leads, Expertise in Salesforce opportunity structures, Solid experience marketing attribution, Solid experience performance measurement, Solid experience pipeline analytics, Proficiency in UTM tracking, Proficiency in Google Analytics, Proficiency in marketing technology integrations, Analytical skills, Problem-solving skills, Ability to translate data, Excellent communication skills, Stakeholder management skills, Ability to operate in complex organizations, Manage multiple priorities effectively

Nice to Have

Familiarity with AI tools, Salesforce certification preferred

What You'll Do.

Optimize Salesforce Sales Cloud CRM workflows

Track campaign attribution

Design marketing analytics frameworks

Maintain marketing analytics frameworks

Design reporting systems

Maintain reporting systems

Deliver performance insights

Establish data governance standards

Manage integrations between Salesforce and marketing platforms

Build attribution models

Improve attribution models

Measure campaign performance

Measure pipeline contribution

Measure conversion rates

Ensure data cleansing

Ensure data validation

Ensure data enrichment

Improve reporting accuracy

Identify AI-driven tools

Implement AI-driven tools

Enhance reporting automation

Enhance marketing operations efficiency

How You'll Work.

Team & Collaboration

Salesforce administrators; Salesforce developers; Marketing teams; Technical teams; Non-technical teams

Communication Scope

Stakeholder management

Full Job Description

## Accountabilities Own and optimize Salesforce Sales Cloud CRM workflows, including lead management, opportunity tracking, and campaign attribution. Design and maintain marketing analytics frameworks, dashboards, and reporting systems to deliver actionable performance insights. Establish data governance standards, including UTM tracking, campaign naming conventions, and CRM data quality controls. Manage integrations between Salesforce and marketing platforms such as Google Analytics, HubSpot, LinkedIn Ads, and other data sources. Build and improve attribution models to measure campaign performance, pipeline contribution, conversion rates, and ROI. Ensure ongoing data cleansing, validation, and enrichment using tools such as DemandTools and ZoomInfo. Collaborate with Salesforce administrators, developers, and marketing teams to improve reporting accuracy and automation. Identify and implement AI-driven tools to enhance forecasting, reporting automation, and marketing operations efficiency. Requirements: Bachelor’s degree in Marketing, Business, Information Systems, Data Science, or a related field. 8+ years of experience in Salesforce Sales Cloud, CRM operations, or marketing analytics roles in enterprise environments. Strong expertise in Salesforce reporting, dashboards, campaigns, leads, and opportunity structures. Solid experience with marketing attribution, performance measurement, and pipeline analytics. Proficiency in UTM tracking, Google Analytics, and marketing technology integrations. Experience working with tools such as HubSpot, ZoomInfo, and DemandTools. Strong analytical and problem-solving skills with the ability to translate data into actionable business insights. Excellent communication and stakeholder management skills across technical and non-technical teams. Ability to operate in complex, matrixed organizations and manage multiple priorities effectively. Familiarity with AI tools in marketing operations is a strong advantage. Salesforce certificat

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