Nexstar Media Group

SalesAccountExecutive

$55–75k ~AI est. Johnson City, Tennessee, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Sales Account Executive at Nexstar Media Group. Skills: Revenue generation, Client relationships, Sales calls. Implement strategies to grow revenue. Exceed revenue goals”

What You'll Achieve.

Consistently grow revenue; Exceed revenue goals; Meeting and exceeding campaign goals

Industry & Context.

Eligibility Requirements

Valid driver’s license

What They're Looking For.

Must Have

Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience, Minimum one year’s experience in sales, preferably in the media field, Valid driver’s license with an acceptable driving record, Experience achieving long-range objectives and implementing the strategies and actions to achieve them, Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment

What You'll Do.

Implement strategies to grow revenue

Establish credible relationships with local business community

Make sales calls on existing and prospective clients

Maintain assigned accounts

Prepare sales presentations

Deliver sales presentations to clients

Explain how specific advertising will promote products or

Provide clients with information regarding rates for advertising

Develop advertising schedules with clients and station personnel

Work with clients and station personnel to develop

Develop and execute digital forward go-to-market advertising strategies

Meet and exceed campaign goals

Articulate benefits of various advertising platforms

Perform other duties as assigned

How You'll Work.

Team & Collaboration

Clients and station personnel

Communication Scope

Sales presentations

Full Job Description

The _Sales Account Executive_ will focus on new local direct business as well as, generate advertising revenue by calling on established clients, cold-calling new prospects, working to build agency relationships and convincing potential clients of the merits of digital and television advertising. * Implements strategies to consistently grow revenue and exceed revenue goals. * Establishes credible relationships with local business community. * Makes sales calls on existing and prospective clients. * Maintains assigned accounts and develops new accounts. * Prepares and delivers sales presentations to clients. * Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. * Provides clients with information regarding rates for advertising placement in all media. * Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. * Works with clients and station personnel to develop advertisements. * Performs other duties as assigned. * Works with Clients to develop and execute digital forward go-to-market advertising strategies and tactics that result in meeting and exceeding campaign goals. * Ability to articulate benefits of various advertising platforms including Broadcast Television, Digital, OTT/CTV, Search and Social, and other emerging ad tech tactics and platform. _Requirements & Skills_: * Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience. * Minimum one year’s experience in sales, preferably in the media field. * Valid driver’s license with an acceptable driving record. * Experience achieving long-range objectives and implementing the strategies and actions to achieve them. * Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment. **_SCAM ALERT:_** Please be aware candidates may be

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