Forrester
RevenueDevelopmentRepresentativeLevel1
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Revenue Development Representative Level 1 at Forrester. Skills: Demand generation, Prospecting, Lead qualification, Opportunity generation. Generate new demand. Conduct outbound prospecting”
What You'll Achieve.
Number of complete meetings; Number of opportunities generated
Industry & Context.
Assess prospect needs; Assess opportunities
What They're Looking For.
Must Have
Prospect and account research, Actively listen and assess needs, Articulate value proposition, Use prospecting techniques, Use all channels for prospecting, Manage time effectively, Maintain CRM system, Log activity accurately, Partner with marketing, Provide feedback to marketing, Enhance revenue engine, Knowledge of Forrester value proposition, Understand client value delivery, Understand prospecting techniques, Understand prospecting best practices, Understand key technology, Understand key technology uses
Nice to Have
Curiosity and willingness to take ownership, Demonstrates revenue development values daily, Self-starter who takes initiatives, Team player who is coachable, Eager to learn, Disciplined and able to maintain high activity volumes, Quick learner who can adapt, Apply learnings
What You'll Do.
Conduct outbound prospecting
Follow cadence with leads
Follow cadence with prospects
Conduct prospecting activity
Execute prospecting campaigns
Use multiple channels
Leverage team templates
Leverage best practices
Identify new prospect accounts
Review accounts with executive
Partner with sales colleagues
Partner with Forrester ecosystem
Ensure tasks completed
Log activity accurately
Partner with marketing
Provide feedback to marketing
Enhance revenue engine
How You'll Work.
Team & Collaboration
Partner with sales; Partner with marketing
Communication Scope
Verbal communication; Written communication
Full Job Description
At Forrester, we’re trusted to work on trailblazing, mission critical problems that business and technology leaders face today. That’s why we’re always looking to empower talented individuals to perform at their best every single day. We’re proud of our community of smart people and vibrant voices who come together to do what’s right by our clients and each other. Our success is driven by curiosity, courage and customer obsession. The confidence and drive to be bold at work. Join us and build an extraordinary future. **About This Role:** The Revenue Development Representative (RDR) is responsible for identifying, validating, and qualifying new opportunities in assigned accounts, territories, or buying centers for the inside, field, and/or channel sales teams to pursue. RDRs use a spectrum of tactics, including phone outreach with voicemail, email, social media, and chat, to connect with prospects and foster meaningful interactions. RDRs qualify marketing-generated demand, which is demonstrated by engagement with marketing campaigns, specific actions, or meeting the scoring threshold. The RDRs are goaled on the number of complete meetings with prospects, and number of opportunities generated. There are three levels of the RDR role dependent on the individuals, tenure, performance, team contribution, and skill development. **Job Description:** * Consistently generate new demand for the sales organization to pursue. * Conduct effective outbound prospecting within target accounts and personas, leveraging all channels available. * Follow a set cadence with inbound leads and outbound prospects. * Conduct a minimum amount of prospecting activity. * Execute on persona-based, tactical, and strategic prospecting campaigns. * Review and action inbound leads within the agreed SLA timeframes. * Use multiple channels (phone, email, social, video, etc.). * Leverage team templates and best practices for prospecting efforts. * Identify new prospect accounts to target (review with yo
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