Forrester
RevenueDevelopmentRepresentative
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Revenue Development Representative at Forrester. Skills: Revenue Development, Prospecting, Lead Qualification. Identifying, validating, and qualifying new opportunities. Connecting with prospects using phone, email, social media, and chat”
What You'll Achieve.
Number of complete meetings with prospects; Number of opportunities generated
What They're Looking For.
Must Have
Excellent verbal and written communication skills, The ability to perform prospect and account research, The ability to actively listen and assess prospect needs and opportunities, The ability to articulate a reasonable value proposition, The ability to use a variety of prospecting techniques and campaign types and effectively use all channels available for prospecting efforts, collaboration and partnership skills, time management skills, Curiosity and willingness to take ownership of progression, Someone demonstrates the revenue development values daily, A self-starter who takes initiatives to achieve goals, A team player who is coachable and eager to learn, Disciplined and able to maintain high activity volumes, A quick learner who can adapt and apply learnings, Knowledge of the Forrester value proposition, Understanding of why clients work with us and how we deliver value, Good level of understanding of prospecting techniques and best practices, Understanding of key technology and uses
What You'll Do.
and qualifying new opportunities
Connecting with prospects using phone
Qualifying marketing-generated demand
Generating new demand for the sales organization
Conducting effective outbound prospecting within target accounts and personas
Following a set cadence with inbound leads and outbound prospects
Conducting a minimum amount of prospecting activity
Executing on persona-based
and strategic prospecting campaigns
Reviewing and actioning inbound leads within agreed SLA timeframes
Using multiple channels for prospecting
Leveraging team templates and best practices
Identifying new prospect accounts to target
Assisting with sales- and marketing-led events
Managing time effectively
Maintaining the CRM system and logging activity accurately
Providing feedback to marketing to enhance the revenue engine
How You'll Work.
Team & Collaboration
Proactively partner with sales colleagues; Proactively partner with the Forrester ecosystem; Proactively partner with marketing
Communication Scope
Excellent verbal and written communication skills
Full Job Description
At Forrester, we’re trusted to work on trailblazing, mission critical problems that business and technology leaders face today. That’s why we’re always looking to empower talented individuals to perform at their best every single day. We’re proud of our community of smart people and vibrant voices who come together to do what’s right by our clients and each other. Our success is driven by curiosity, courage and customer obsession. The confidence and drive to be bold at work. Join us and build an extraordinary future. **About This Role:** The Revenue Development Representative (RDR) is responsible for identifying, validating, and qualifying new opportunities in assigned accounts, territories, or buying centers for the inside, field, and/or channel sales teams to pursue. RDRs use a spectrum of tactics, including phone outreach with voicemail, email, social media, and chat, to connect with prospects and foster meaningful interactions. RDRs qualify marketing-generated demand, which is demonstrated by engagement with marketing campaigns, specific actions, or meeting the scoring threshold. The RDRs are goaled on the number of complete meetings with prospects, and number of opportunities generated. There are three levels of the RDR role dependent on the individuals, tenure, performance, team contribution, and skill development. **Job Description:** * Consistently generate new demand for the sales organization to pursue. * Conduct effective outbound prospecting within target accounts and personas, leveraging all channels available. * Follow a set cadence with inbound leads and outbound prospects. * Conduct a minimum amount of prospecting activity. * Execute on persona-based, tactical, and strategic prospecting campaigns. * Review and action inbound leads within the agreed SLA timeframes. * Use multiple channels (phone, email, social, video, etc.). * Leverage team templates and best practices for prospecting efforts. * Identify new prospect accounts to target (review with yo
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