Gathern
Hospitality
RetentionLead
“Retention Lead at Gathern. Skills: Customer Retention, Lifecycle Marketing, CRM, Segmentation. Own customer retention strategy. Develop segmented retention journeys”
What You'll Achieve.
Repeat Booking Rate; Monthly Active Users; Customer Retention Rate; Reactivation Rate; Customer Lifetime Value (LTV); Churn Reduction; CRM Engagement Metrics
Industry & Context.
analytical mindset
What They're Looking For.
Must Have
5+ years experience in CRM, Lifecycle Marketing, Retention, Growth, or Loyalty Marketing, understanding of customer lifecycle management and retention strategies, analytical mindset with experience in cohort analysis and segmentation, Experience working closely with Product and Data teams
What You'll Do.
Own customer retention strategy
Develop segmented retention journeys
Lead reactivation campaigns
Build personalized communication strategies
Drive experimentation and A/B testing
Develop loyalty initiatives
Analyze retention cohorts
How You'll Work.
Team & Collaboration
Work closely with CRM teams; Work closely with Product teams; Work closely with Brand teams; Work closely with Data teams
Communication Scope
communication skills; stakeholder management skills
Applying for this Retention Lead role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
ANONYMOUS · UNFILTERED
What do employees actually say about Gathern?
Real rants from real employees. Read before you apply.