RetailDigitalMarketingCoordinator

Additional Considerations (if any): **-** **At Hy-Vee our people are our strength. We promise “a helpful smile in every aisle” and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and each other.** **Job Description:** **Job Title:** Retail Digital Marketing Coordinator **Department:** Grocery **FLSA:** Exempt ** _General Function:_** Responsible for developing and executing the advertising, marketing and communications strategy for a specified region of Hy-Vee, Inc. retail locations. **_Core Competencies:_** * Partnerships * Growth mindset * Results oriented * Customer focused * Professionalism ** _Reporting Relations:_** Accountable and Reports to: Director, Retail Marketing; District Store Director, Store Manager, Assistant Managers of Store Operations, Perishables, and Health Wellness Home Positions that Report to you: None ** _Primary Duties and Responsibilities:_** * Expert knowledge of traditional marketing, including but not limited to, television, radio, newspaper and direct mail, along with event marketing and other guerilla marketing tactics. * Organizes and executes various marketing promotions in alignment with corporate office. * Oversees the implementation of the company’s brand strategies and corporate marketing initiatives. * Communicates strategy, objectives and goals effectively with retail leadership teams. * Communicates all corporate ad and event sale details to store leadership and department managers to ensure all parties can execute as effectively as possible. * Coordinates all local ad and event sales. * Communicates all local ad and event sale details to store leadership, department managers, suppliers and any other parties deemed necessary. * Works with local newspaper and/or other vendors to place local ads, along with working with design teams to create and approve all local print ads. * Works with retail leadership teams to build local sponsorships and community programs. * Res